Talent.com
Head of Content & Conversion Intelligence for Amazon
Head of Content & Conversion Intelligence for AmazonAdverio - Growth Optimizers • baddi, himachal pradesh, in
Head of Content & Conversion Intelligence for Amazon

Head of Content & Conversion Intelligence for Amazon

Adverio - Growth Optimizers • baddi, himachal pradesh, in
3 days ago
Job description

Location : Remote (US EST Hours)

Type : Full-Time

About the Role :

Adverio is redefining what it means to create content that converts on Amazon. We’re not looking for another copywriter or asset manager — we’re looking for a conversion strategist who can connect data, design, and storytelling into measurable profit lift.

As Head of Content & Conversion Intelligence , you’ll own the entire content ecosystem : copy, images, and listing structure — but through the lens of performance and process. You’ll bridge the gap between creative and analytics, leading a growing team that feeds directly into our CRO, SEO, and automation systems.

Your job :

Build the most effective listing optimization system in the industry — and lead the people, process, and AI that make it scale.

Key Responsibilities :

Leadership & Ownership

  • Lead, mentor, and QA a cross-functional content team (copywriters, designers, and media specialists).
  • Define and enforce Adverio’s content standards, ensuring all listings meet or exceed our Listing Quality Score (LQS) and CRO benchmarks.
  • Translate creative insights into structured SOPs that can be trained, tracked, and automated.
  • Partner with leadership on forecasting capacity and prioritizing high-ROI optimization projects.

CRO & Strategic Integration

  • Collaborate with the Catalog and Ads Strategy teams to tie creative decisions to measurable conversion improvements.
  • Translate audit findings into actionable creative hypotheses and oversee A / B test execution.
  • Develop repeatable frameworks for listing analysis, hypothesis testing, and iteration.
  • Present learnings monthly to leadership with “what we tested, what we learned, and what’s next.”
  • Content & Media Optimization

  • Own the creative logic for all Amazon listings — from titles and bullets to infographics and videos.
  • Direct the creative team to design assets that sell : high CTR main images, emotionally resonant infographics, and compliant product visuals.
  • Conduct competitive analysis to identify high-performing creative patterns and adapt them to Adverio’s client base.
  • Partner with our Dev and AI teams to test image recognition, sentiment scoring, and keyword alignment tools.
  • AI & Audit System Collaboration

  • Collaborate with the Dev / Automation team to improve AI-assisted audit tools that score and optimize listings.
  • Define new variables for Copy, Offer, Media, and Review in the LQS system and maintain variable weighting.
  • Lead QA and labeling initiatives for AI model training.
  • Identify opportunities for generative AI in copy creation, A / B analysis, and asset audits.
  • Measurement & Reporting

  • Own content performance outcomes — not just delivery speed.
  • Track and report pre / post optimization metrics (CTR, CVR, sessions, and sales lift).
  • Maintain a “before / after” case study log to quantify creative ROI.
  • Support Revenue Impact Modeling by documenting listing and offer changes.
  • Infrastructure & Process Development

  • Build and maintain a centralized content taxonomy and template library.
  • Develop scalable documentation that integrates with BI dashboards and CRO systems.
  • Work with Ops and Dev teams to ensure audit workflows, content versioning, and QA checkpoints are automated and accessible.
  • 90-Day Success Metrics

  • Reduce audit-to-implementation turnaround time by 30% .
  • Lift average listing CTR by 10%+ within 90 days post-optimization.
  • Achieve ≥90% LQS accuracy across all deliverables.
  • Deliver 2 documented A / B learnings per month for leadership review.
  • Launch first-generation AI-assisted content audit system (v2) with validated test data.
  • Qualifications

  • 3–5 years of Amazon SEO and listing optimization experience, ideally in a high-volume agency or aggregator.
  • Proven ability to lead creative teams and integrate cross-functional feedback loops.
  • Hands-on A / B testing experience with Amazon Experiments (titles, A+, pricing, images).
  • Demonstrated experience with Rufus, Rekognition, COSMO, and AI-driven creative tools.
  • Proficiency in reading and interpreting KPIs — CTR, CVR, TACoS, and revenue attribution.
  • Excellent documentation and communication habits — clarity and precision are non-negotiable.
  • Ideal Candidate Profile

    You’re part strategist, part creative, part operator.

    You see patterns where others see noise. You love bridging human creativity with data and automation.

    You’re equally comfortable discussing burn time and keyword density, or talking to engineers about audit logic.

  • Data-minded and detail-obsessed.
  • Calm under pressure, decisive under ambiguity.
  • Communicates with clarity and candor.
  • Obsessed with turning insight into structure.
  • Why Join Adverio

  • We currently manage roughly 250k ASINs
  • Help build the world’s most robust AI-assisted Amazon audit and CRO framework.
  • Work at the intersection of strategy, content, and automation.
  • Collaborate directly with leadership to influence the company’s next phase of growth.
  • Be part of a culture that values measurable improvement over noise.
  • Learn, experiment, and lead at the frontier of Amazon conversion intelligence.
  • Application Instructions

    Please include :

  • Portfolio of Amazon listings or creative work (A+, images, or titles you’ve optimized)
  • Adverio is where creativity meets data — and both are measured in revenue.

    If you’re ready to lead that evolution, we’d love to meet you.

    Create a job alert for this search

    Head Of Content • baddi, himachal pradesh, in

    Related jobs
    SEO Specialist

    SEO Specialist

    Click Sailors LLP • Mohali district, India, India
    We’re hiring a dedicated SEO Specialist with 1 year of practical experience in improving website performance, search visibility, and organic growth. In this role, you’ll execute on-page, off-page, a...Show more
    Last updated: 3 days ago • Promoted
    Account Manager – Amazon & E-commerce Advertising Platform

    Account Manager – Amazon & E-commerce Advertising Platform

    Hector • panchkula, haryana, in
    Hector is a next-generation advertising platform built to simplify and scale Amazon and e-commerce advertising.We help brands run smarter campaigns through automation, Amazon Marketing Cloud (AMC) ...Show more
    Last updated: 20 days ago • Promoted
    Content Specialist

    Content Specialist

    Runable • baddi, himachal pradesh, in
    At Runable, we are building a platform where anyone can do any digital task online task across any device—mobile, desktop, or browser with ease and reliability. Our mission is to create a world wher...Show more
    Last updated: 29 days ago • Promoted
    Assistant Professor

    Assistant Professor

    Shoolini University • Solan, Himachal Pradesh, India
    Job Title : Assistant Professor – Computer Science.Shoolini University Centre for Distance & Online Education (SCDOE).Full-time (Campus presence as required). The Assistant Professor will support tea...Show more
    Last updated: 30+ days ago • Promoted
    AEM Content Author

    AEM Content Author

    Trantor • baddi, himachal pradesh, in
    We are looking for a Senior AEM Author with over 5 years of experience who is proficient in AEM authoring and Digital Asset Management (DAM). The candidate should have a strong understanding of SEO ...Show more
    Last updated: 30+ days ago • Promoted
    Tech CoFounder

    Tech CoFounder

    ArtistOnGo • panchkula, haryana, in
    Tech Co-Founder to lead our integration and AI initiatives.We’re looking for someone hands-on, entrepreneurial, and hungry — ideally with startup and AI experience, possibly someone who’s built or ...Show more
    Last updated: 1 day ago • Promoted
    Associate Professor

    Associate Professor

    Shoolini University • Solan, Himachal Pradesh, India
    Job Title : Associate / Assistant Professor, Finance / Marketing / AI & Analytics.Shoolini University, Solan (Himachal Pradesh). Shoolini Business School is growing and is looking for talented academics ...Show more
    Last updated: 3 days ago • Promoted
    Content Team Lead

    Content Team Lead

    Techmagnate - A Digital Marketing Agency • panchkula, haryana, in
    We’re looking for experienced Content Team Lead (BFSI) to help shape and polish our content.Edit and improve content to ensure accuracy, readability, and quality. Guide junior writers with feedback ...Show more
    Last updated: 1 day ago • Promoted
    Content Specialist

    Content Specialist

    Satmi • baddi, himachal pradesh, in
    Satmi is a bootstrapped venture established in 2025, focusing on spirituality and mindfulness.The organization is dedicated to empowering individuals and communities to evolve into their best selve...Show more
    Last updated: 22 hours ago • Promoted • New!
    Content Creator

    Content Creator

    Better Marketing • panchkula, haryana, in
    Better Marketing helps US-based service businesses grow by generating leads and building authority online.Our primary content channels are email newsletters, short-form videos, and SEO-friendly blo...Show more
    Last updated: 6 hours ago • Promoted • New!
    Search Engine Optimization Manager

    Search Engine Optimization Manager

    Refrens • baddi, himachal pradesh, in
    If you know how to grow traffic, rank content, and lead a team — we want you!.Own the full content strategy — from idea to publishing (blogs, landing pages, etc. Write and optimize SEO-friendly cont...Show more
    Last updated: 30+ days ago • Promoted
    Head of Information Technology

    Head of Information Technology

    Talent Zone Consultant • baddi, himachal pradesh, in
    We’re Hiring : Head of Software Engineering – India / remote 🚀.We are looking for an experienced technology leader to head our software engineering team in India. The ideal candidate will bring a stro...Show more
    Last updated: 30+ days ago • Promoted
    Head of Content & Conversion Intelligence for Amazon

    Head of Content & Conversion Intelligence for Amazon

    Adverio - Growth Optimizers • baddi, India
    Adverio is redefining what it means to create content that converts on Amazon.We’re not looking for another copywriter or asset manager — we’re looking for a. Head of Content & Conversion Intelligen...Show more
    Last updated: 19 hours ago • Promoted • New!
    Head Of Content & Conversion Intelligence For Amazon

    Head Of Content & Conversion Intelligence For Amazon

    Adverio - Growth Optimizers • Mohali, Republic Of India, IN
    Adverio is redefining what it means to create content that converts on Amazon.We’re not looking for another copywriter or asset manager — we’re looking for a. Head of Content & Conversion Intelligen...Show more
    Last updated: 2 days ago • Promoted
    Head of Digital Communication

    Head of Digital Communication

    I-PAC (Indian Political Action Committee) • baddi, himachal pradesh, in
    At I-PAC, we’ve always played big.We’ve built narratives that moved nations, crafted digital movements that redefined elections, and made politics speak the language of the people.We didn’t just ad...Show more
    Last updated: 23 days ago • Promoted
    Manager of Artificial Intelligence

    Manager of Artificial Intelligence

    MYCPE ONE • baddi, himachal pradesh, in
    We are seeking an AI Tech Lead with strong technical skills and a passion for building practical,impactful AI solutions.This role is ideal for professionals looking to contribute to cutting-edge AI...Show more
    Last updated: 1 day ago • Promoted
    Content Specialist

    Content Specialist

    Mentor Match • panchkula, haryana, in
    Mentor Match connects students with expert tutors across the globe, creating personalized learning journeys that bring out every child’s potential. We’re expanding rapidly across international marke...Show more
    Last updated: 6 days ago • Promoted
    Videographer

    Videographer

    Shoolini University • Solan, Himachal Pradesh, India
    Plan, shoot, and edit engaging video content for Instagram, YouTube, , and Facebook.Collaborate with university teams, faculty, students, and staff to produce reels, interviews, campus stories, stu...Show more
    Last updated: 30+ days ago • Promoted