Pinkgold Finserv - Marketing ManagerFinance • Bangalore, India
Pinkgold Finserv - Marketing Manager
Finance • Bangalore, India
3 days ago
Job descriptionPlan roadshows, kiosks, residential & corporate activations. Launch new branches via marketing. Identify and manage brand ambassadors and influencer campaigns. Manage Google Ads, social media, and SEO. Track performance metrics. Build referral and loyalty programs. Track competitors and market trends. Manage vendors, agencies, and 6 to 10 years of experience in marketing. Strong offline + digital exposure. Vendor and agency management experience. Ready to travel PAN Jewellery / gold industry experience. English, Hindi, Kannada knowledge. Opportunity to build a national brand. Leadership role with direct growth impact.
Bangalore (PAN India Travel)
Industry : Gold Buying / Jewellery
Employment Type : Full-Time
ABOUT THE COMPANY
We are a fast-growing gold-buying company focused on transparency, trust, and customer experience. We aim to build a strong national brand with a powerful presence across India.
ROLE OVERVIEW
The Head of Marketing & Brand will manage end-to-end marketing operations including digital, BTL, branding, celebrity engagement, and customer acquisition strategies across India.
KEY RESPONSIBILITIES
1. BRAND STRATEGY
- Develop brand identity and positioning.
- Maintain consistent branding across offline and online platforms.
2. BTL & OFFLINE MARKETING
3. BRAND AMBASSADOR & CELEBRITY ENGAGEMENT
4. DIGITAL MARKETING
5. CUSTOMER ACQUISITION & RETENTION
6. MARKET RESEARCH
7. BUDGET & VENDOR MANAGEMENT
WHY JOIN
(ref : iimjobs.com)
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