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Social Media Content Strategist

Social Media Content Strategist

CitiXsys - iVend RetailNoida, Republic Of India, IN
22 days ago
Job description

Sr Manager : Social Media Marketing & Content

Location : Noida (Hybrid Mode : 2 Days from Office)

Experience : 9-12 years leading B2B social + content from strategy to execution, with measurable growth in reach and engagement.

About the Role :

We’re looking for a Sr. Manager - Social Media Marketing & Content to own and grow our two product lines, driving brand awareness and community growth across their social, web, and events.

Your goal : lift followers, engagement, and site traffic from social, and show how social + content moves leads from MQL to SQL.

Core Responsibilities :

Social Media :

  • Owns channel strategy and execution for both product lines (LinkedIn, X, YouTube, Facebook and Instagram)
  • Plan and run a full social media calendar : posts, threads, shorts / reels, carousels, memes, thought leadership with clear & measurable engagement goals
  • Engage with followers, thought leaders, and partners to foster conversations and community growth across platforms;

implement response timestandards and community health metrics.

  • Monitor engagement, reach, sentiment, conversion metrics to refine strategy, improve performance outcomes;

    • deliver bi-weekly analytics reports with actionable insights.

    Content Marketing :

  • Create and manage a content calendar, ensuring consistency and timeliness
  • Own monthly content calendars across channels — newsletters, LinkedIn, blogs, case studies, etc.
  • Build content strategies that support lead generation and move prospects through the funnel (Lead, MQL to SQL).
  • Oversee event content — from booth designs to marketing collaterals.

    • What we’re looking for :

  • 9-12+ years in social media marketing and content role in B2B
  • Proven experience scaling social media growth for global brands esp across LinkedIn, YouTube and Instagram
  • A strong sense of design aesthetics — you don't have to be a designer, but you should know what looks good.
  • Hands-on experience working with agencies — briefing, guiding, and elevating creative work.
  • A natural writer and editor with strong acumen on building website content strategy
  • Preferred : Hands-on with Canva or Figma to produce quick social-first visuals.

    • Perks :

  • Freedom to build a brand with real impact
  • Open, collaborative culture
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    Social Media Strategist • Noida, Republic Of India, IN

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