Market Research Analyst

Market Research Analyst – Quantitative_Contract_Hyderabad_Hybrid_(with top fortune 40 captive FMCG)

Job Title : Market Research Analyst – Quantitative

Job Type : Full-Time

Duration : Contract

Experience : 7-10 Years

Location : Hyderabad

Mode of work : Hybrid

Job Description : Key Requirements -

• Market research / consumer insights background with experience into Quantitative Research.
• Well versed with market research life cycle starting from research methodology, questionnaire designing, data analysis and insights generation
• Good understanding of consumer survey research data . Experience into analysing large voluminous of data and generating insights
• Should be proficient in Advanced Excel and IBM SPSS . Experience into other analytical tools like RFS / survey reporter is good to have
• Good exposure to market research methodologies or reporting types like Consumer Segmentation, brand health tracking studies, Usage and attitude studies
• Agency background mainly from Kantar, Nielsen, IPSOS is beneficial

Key Skills - Quantitative Research, Consumer Survey Data Analysis, Statistical Analysis, Consumer Segmentation, Questionnaire Designing, Advanced Excel, SPSS, U&A Research.