The SEO Analyst will be responsible for developing and implementing search engine optimization (SEO) strategies to drive organic traffic and improve website visibility for the company's global online presence.
Key Responsibilities :
1. International SEO Strategy : Develop and execute SEO strategies tailored for multiple international markets, considering local search behaviors, languages, and cultural nuances.
2. Keyword Research & Planning : Conduct in-depth keyword research to identify opportunities for organic traffic growth across target markets.
3. Technical SEO Audits :
Perform technical audits to identify and fix website issues impacting search engine crawlability, indexability, and performance.
4. On-page & Off-page Optimization : Optimize website elements (meta tags, content, internal linking) and build high-quality backlinks to improve search rankings.
5. Google Algorithm Updates : Stay updated with Google algorithm changes (like Core Updates, Mobile-first indexing, Core Web Vitals) and adjust strategies accordingly.
6. Analytics & Reporting : Analyze SEO performance using tools like Google Analytics, Ahrefs, SEMrush; provide regular reports and insights.
7. Collaboration :
Work with content, development, and marketing teams to align SEO with business goals.
Requirements :
1. Experience : Min 5+ years of experience in SEO with proven track record of international SEO projects.
Additional knowledge of SMO / SEM will be highly appreciated.
2. Technical Skills : Proficiency in SEO tools (Ahrefs, SEMrush, Google Search Console, Google Analytics); understanding of HTML, CSS, JavaScript impacts on SEO.
3. Google Algorithms : Well-versed with latest Google algorithms and best practices.
4. Language : Excellent command of English (written and verbal); additional languages a plus for international work.
5. Analytical Skills : Strong analytical and problem-solving skills to drive data-informed SEO decisions.
Work Environment :
Skills & Attributes :
This role requires a blend of technical SEO knowledge, strategic thinking, and analytical skills to drive organic growth globally.
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Skills Required
Seo Expert, Seo Copywriting, Seo Tools, Seo Analysis, Seo Specialist, seo audits
Seo • Delhi