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Senior Digital Product Manager

Senior Digital Product Manager

HireginieBengaluru, Republic Of India, IN
16 hours ago
Job description

Senior Product Manager

About Our Client : Founded in 2020, the company is a digital platform in the spirituality and wellness sector, offering tailored apps to help users with personal growth and well-being. It combines technology with traditional practices to deliver engaging content and experiences that drive long-term user retention. The brand aims to cater to individuals seeking high-quality and authentic devotional products, blending traditional craftsmanship with modern convenience.

Job Role : Senior Product Manager

Location : HSR Layout, Bangalore

Experience : 4-8 Years (3+ years in core B2C / D2C product management)

Qualification : Engineering or Management degree from a premier institute — IIT, BITS Pilani, IIM,

ISB preferred.

About the role : In this role, you’ll own how millions of users discover, engage, and contribute on our platform — shaping the user funnel from first interaction to paid experience.

Your north star : Maximise reach, retention, and revenue — without losing the soul of the product.

Key Responsibilities :

1. Drive Acquisition :

  • Build and optimise user acquisition funnels across channels — app store, organic, performance marketing, referrals, and partnerships.
  • Work closely with marketing and data teams to identify high-LTV cohorts and improve conversion from install → registration → engagement.
  • Design and run experiments (landing pages, creatives, onboarding flows) to improve activation rates.

2. Lead Monetisation Strategy :

  • Define the monetisation roadmap — from subscriptions and microtransactions to content and service-led products.
  • Partner with design, engineering, and CRM to build frictionless purchase and renewal experiences.
  • Optimise pricing, packaging, and offer design through A / B testing and cohort analysis.
  • Measure ROI and CLV impact;
  • evolve the monetisationengine using data-driven insights.

    3. Product Ownership & Roadmapping :

  • Define, prioritise, and deliver the growth product roadmap.
  • Collaborate cross-functionally with marketing, growth, CRM, design, and data teams.
  • Balance experimentation velocity with quality and user experience integrity.
  • 4. Data-Driven Decision Making :

  • Use quantitative and qualitative insights to inform decisions — from feature prioritisation to user segmentation.
  • Leverage analytics tools (Amplitude, Mixpanel, BigQuery, Looker, etc.) for growth experimentation and reporting.
  • 5. Leadership & Collaboration :

  • Mentor junior PMs or analysts working on growth pods.
  • Influence stakeholders across business, marketing, and product to align on revenue goals.
  • Requirements :

  • Experience : Must have minimum 4-8 Years (3+ years in core B2C / D2C product management) experience, with measurable impact on Revenue, ARPU, Conversion Rate, Repeat Transactions, Retention, and Engagement.
  • Past KPIs must include Revenue, Conversion, ARPU, and Repeat Transactions.
  • Proven track record of delivering impactful digital products in high-growth environments.
  • Strong analytical skills with expertise in interpreting complex datasets.
  • Excellent communication and stakeholder management skills.
  • About Hireginie : Hireginie is a prominent talent search company specializing in connecting top talent with leading organizations. We are committed to excellence and offer customized recruitment solutions across industries, ensuring a seamless and transparent hiring process. Our mission is to empower both clients and candidates by matching the right talent with the right opportunities, fostering growth and success for all.

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    Senior Product Manager • Bengaluru, Republic Of India, IN

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