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Part-time Meta Ads Specialist
Part-time Meta Ads SpecialistImli Strategy • Lucknow, IN
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Part-time Meta Ads Specialist

Part-time Meta Ads Specialist

Imli Strategy • Lucknow, IN
4 days ago
Job description

Experience : 1–2 years

Commitment : Few hours / day (Part-time)

Location : Remote (India)

Category : Paid Media / Performance Marketing

About Us

Imli Strategy is a Website-as-a-Service (WaaS) brand helping businesses get high-quality, AI-built, conversion-optimized websites—without the usual complexity. We help local and small businesses stand out online, and now we’re expanding our paid acquisition team.

Role Overview

We’re looking for a Meta Ads Specialist (Facebook & Instagram) with 1–2 years of hands-on experience. This is a part-time, fully remote role that requires just a couple of hours a day, perfect for someone who wants steady work and enjoys performance-driven digital marketing.

You’ll be responsible for creating, launching, monitoring, and optimizing Meta ad campaigns to generate leads for our WaaS offering.

Key Responsibilities

  • Create and launch Meta (Facebook & Instagram) ad campaigns
  • Write compelling ad copy and choose relevant creatives
  • Audience research, interest targeting, and basic funnel setup
  • Monitor campaign performance and optimize for lower CPL
  • A / B testing creatives, headlines, and audiences
  • Prepare weekly performance reports
  • Maintain ad account hygiene
  • Collaborate with our internal team on landing pages & lead flow
  • Stay updated on Meta Ads best practices and policy changes

Requirements

1–2 years of hands-on experience with Meta Ads Manage

  • rProven experience running lead-gen campaigns in Indi
  • aUnderstanding of CTR, CPC, CPM, ROAS, and CPL optimizatio
  • nAbility to create simple creatives or guide our design tea
  • mStrong analytical mindset with willingness to experimen
  • tGood communication skill
  • sOwn laptop + stable interne
  • tAbility to commit 2–3 hours / day consistentl
  • Nice to Have (Not Mandatory)

    Experience with Canva or basic creative tool

  • sExperience working with agencies or D2C / local businesse
  • sBasic understanding of landing pages and conversion flo
  • What We Offe

    Flexible remote working (work anytime during the da

  • y)Opportunity to grow as we scale our WaaS produ
  • ctLong-term, steady collaborati
  • onExposure to fast-paced marketing & growth environmen
  • t s

    How to Appl y

    Send examples of successful Meta campaigns to :

    📩 abbaz@freedfyweb.com

    or Easy apply here

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    Meta Ads Specialist • Lucknow, IN

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