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Director of Media Strategy and Performance

Director of Media Strategy and Performance

FCB KinnectRepublic Of India, IN
16 hours ago
Job description

Why This Role Rocks

This is where performance meets possibility.

As Senior Director – Media , you’ll shape how brands connect with audiences at every touchpoint. You’ll lead strategy, unlock scale, and inspire teams to turn data into creative momentum. From full-funnel planning to performance reviews that push boundaries, this role is your platform to lead, influence, and build what's next.

If you’re ready to turn budgets into business results—and campaigns into case studies—this one’s for you.

The Impact You’ll Drive

  • Lead integrated media strategies across platforms, with a sharp eye on performance and ROI
  • Own senior client relationships and translate business goals into scalable media solutions
  • Guide planning, execution, and optimization of large-scale campaigns across industries
  • Mentor mid-level managers and media executives—raising delivery standards across the board
  • Collaborate with creative, strategy, data, and tech teams to build seamless, insight-driven campaigns
  • Champion platform innovation, automation, and A / B testing frameworks
  • Present results with confidence—turning metrics into clear, actionable business insights

What You’ll Bring

  • 9–10 years of experience in media planning and performance marketing (agency background preferred)
  • Deep knowledge of Google, Meta, LinkedIn, YouTube, DV360 , and tools like GA4, Search Ads 360 , etc.
  • Familiarity with GenAI tools for planning, forecasting, or creative automation
  • Proven success in managing high-value accounts, scaling media performance, and leading teams
  • Strong strategic and analytical thinking—you’re as comfortable in the data as you are in a pitch
  • Exceptional communicator with the ability to inspire teams and influence senior clients
  • A Bachelor’s or Master’s degree in Marketing, Business, or related field
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