Copy / Content Strategist, Full-time
Location. Remote
Start : Immediately
About the role
We are looking for a strategist who writes for a living and knows the art of prompting. You will own research, voice, messaging, and the full writing funnel. You will use AI confidently for speed and exploration, then polish by hand. You will write product pages, ads, emails, landing pages, blogs, and high-performing social media for D2C and lifestyle brands.
What you will do
- Build and run a research engine. interviews, review mining, competitor scans, message maps
- Design the writing funnel, from awareness to consideration to purchase to retention, with testing loops
- Write across channels. PDPs, ad copy, email and SMS flows, landing pages, blogs, scripts, and Instagram.
- Lead AI-assisted workflows. outline and concept with AI, generate variants, critique, then refine to the final
- Create and maintain brand voice guides. tone ladders, dos and don’ts, examples
- Partner with design and performance to ship. learn. iterate using data.
- Apply SEO basics. keyword intent, on-page structure, internal links, meta copy without fluff
Must haves
3 to 6 years in copywriting and content strategy for lifestyle or D2C. fashion, beauty, wellness, jewellery.A portfolio that shows full funnel work and measurable outcomesProven prompting skill. role and goal framing, context and constraints, few-shot examples, iterative promptsFluency with GPT-class tools and Creative AI assistants. research, outlining, summarising, variant generationStrong structure and clarity. headlines, proof, benefits, objections, CTAComfortable with briefs, timelines, feedback, and owning outcomesNice to have
Klaviyo or Mailchimp for lifecycle flowsGA or similar for content measurementBasic Figma or Notion for collaborationExperience scripting short videos or UGC for socialWhat we offer
Strategy first environment with thoughtful feedback and real ownershipDiverse lifestyle and D2C clientele, a clear growth path into lead strategyRemote Work CultureHow to apply
Apply on with your portfolio link. Then email hr@socialsiyappa.com with.
Three relevant portfolio links for lifestyle or D2C.One prompt you wrote and the draft it produced, plus the final copy you shipped.A 120-word case study on a project you loved. challenge, approach, result.Subject line : Copy and Content Strategist, Your Name .
Applications without this email will not be considered.