Content Writer

Senior Content Strategist (SEO Team)

Location : Pithampur, Indore

Department : Marketing – SEO & Organic Growth

Reporting To : Head of SEO / Marketing Director

Type : Full-Time (On-Site)

Seniority : Senior / Lead

Role Overview

We are looking for a Senior Content Strategist to lead the content pillar of our high-priority SEO initiative— Target 40–40K , aimed at reaching DR 40 and 40,000 organic visitors per month within 12 months and then grow higher thereafter.

This role requires a data-driven strategist with deep expertise in SEO content , the ability to produce and manage high-quality output at scale, and strong collaboration with SEO, design, and product teams.

You will build Alankaram’s authority in premium, luxury, solid-wood furniture across India and globally.

Key Responsibilities

1. Content Strategy & Planning

• Build and own the entire content roadmap aligned with SEO goals (40–40K plan).
• Conduct in-depth SEO keyword research , topic cluster creation, and competitor analysis.
• Define content clusters around :
• Solid wood / teakwood furniture
• Luxury / designer furniture
• Customisation
• Furniture for architects, HNIs, real estate, hospitality, offices

2. Content Production & Quality Management

3. On-Page SEO Excellence

4. Authority Building & Link Acquisition Support

5. Tracking, Reporting & Optimization

6. Cross-Team Collaboration

Requirements

Must-Have Skills

Good to Have

What This Role Offers

KPIs for First 12 Months

Your performance will be measured on :