Lead Generation Manager

Company Description

Vibgyor, with over 50 years of expertise in transforming residential spaces, is dedicated to delivering bespoke, customized designs that reflect your unique style and vision. Specializing in end-to-end turnkey solutions, Vibgyor seamlessly manages every detail, from concept to completion, ensuring a stress-free experience for clients.

Role Description

This is a full-time, on-site role for a Lead Generation Manager, located in Bengaluru. The Lead Generation Manager will be responsible for identifying and acquiring new business opportunities, managing the lead generation process, and developing strategies to attract potential clients. Key day-to-day tasks include research, data analysis, outreach, and nurturing relationships with key stakeholders. The role also involves collaborating with the marketing and sales teams to create and implement effective lead generation campaigns and mapping of projects.

Lead Generation & Campaign Management

Plan and execute lead generation campaigns across digital and offline channels (social media, Google Ads, events, referrals, etc.).

Optimize campaigns for maximum ROI, lead quality, and conversion potential.

Manage CRM systems to ensure all leads are tracked, nurtured, and followed up effectively.

Project & Residence Mapping

Identify upcoming and ongoing residential and commercial projects within key locations.

Map project details — builder, project status, possession timelines, and resident demographics.

Build and update a database of potential clients linked to these projects.

Partnerships & Networking

Develop relationships with builders, real estate agents, and channel partners for qualified referrals.

Represent the company at property exhibitions, project handovers, and community events.

Performance Tracking & Reporting

Track lead flow, conversion rates, and campaign performance metrics.

Present regular reports and insights to management to improve strategy and targeting.

Qualifications

Experience in lead generation, business development, and client acquisition

Proven abilities in lead nurturing, relationship management, and communication

Understanding of sales and marketing principles and techniques

Excellent interpersonal and teamwork skills

Relevant experience in the real estate or design industry is a plus

Bachelor's degree in Business, Marketing, or a related field