D2C Performance Marketeer

We’re Hiring : Performance Marketeer

Location : Bangalore |

Company :

Huedlife Private Limited (Puretive & Total Routine Co)

We’re on a mission to make

plant-powered wellness mainstream in India

• . To accelerate our journey, we’re looking for a

Growth Marketer

who can drive customer acquisition, retention, and revenue across digital and offline channels. This is a

full-stack growth role

— perfect for someone who loves mixing creativity, analytics, and hustle.

Key Responsibilities

Performance Marketing & Ads

Plan, execute, and optimize campaigns across

Meta, Google, Amazon, YouTube, Zepto, Blinkit and Affiliate channels .

Manage budgets, set KPIs (CAC, ROAS, LTV), and scale profitable campaigns.

Continuously experiment with ad creatives, landing pages, and funnels.

Conversion & Retention

Own the

customer journey from awareness → conversion → repeat purchase .

Run A / B tests on website, D2C store, and checkout flows to improve CVR.

Drive

email, WhatsApp, and SMS campaigns

for retention and upselling.

Analytics & Growth Loops

Set up and monitor dashboards (GA4, Mixpanel, Shopify, Amazon reports).

Analyze data to identify growth levers, drop-offs, and new opportunities.

Build feedback loops between paid, organic, and product teams.

Organic Growth & Content Marketing

Drive

SEO & content marketing

to build long-term organic traffic.

Collaborate with social / content teams for performance-driven storytelling.

Optimize influencer campaigns and partnerships for measurable ROI.

Strategy & Experiments

Own the

growth roadmap

— from user acquisition channels to retention strategies.

Constantly test new platforms, creative formats, and community-led growth ideas.

Work closely with Founder, Product, and Brand teams to align growth with vision.

What We’re Looking For

1–3 years of experience in

growth / performance marketing , ideally in D2C, FMCG, or consumer brands.

Strong command over

ads, analytics, SEO, retention, and CRO (conversion rate optimization) .

Data-driven mindset + creative instinct : knows how to scale what works and kill what doesn’t.

Hands-on with tools like

Google Ads Manager, Meta Ads, GA4, Shopify, Klaviyo, HubSpot, CleverTap, Mixpanel

(or equivalents).

Startup DNA : agile, experimental, hungry for results.