Digital Business Analyst

Job Title : Digital Business Analyst

Location : Chennai

Employment Type : Full-Time / Contract

Joining : Immediate [Preferred]

Skills :  Proven MSO Program Management (live websites + MarTech), Backlog & Release Management in Jira (or similar), KPI tracking for marketing outcomes, Stakeholder management across Marketing, Brand, Legal, IT.

About Us

We manage the day-to-day digital operations for large U.S. brands — their websites, customer journeys, emails, loyalty programs, and the entire MarTech stack, big-bang launches.

Basically, we keep things running smoothly, launch new campaigns every month, fix what’s broken, and continuously improve performance.

What You’ll Be Doing (real work, no fluff)

• Work closely with U.S. brand Product Owners, Marketing Heads, Digital teams, and Internal Leadership Teams to understand priorities and pain points.
• Gather requirements, write clear user stories, and manage the delivery backlog end-to-end.
• Run refinement, sprint planning, and daily stand-ups — you’ll be the glue between client stakeholders and our POD delivery teams.
• Own MSO (Maintenance, Support & Operations) programs for live websites and MarTech stacks — track SLAs, coordinate releases, handle incidents, and drive monthly / quarterly roadmaps.
• Measure KPIs like content velocity, campaign performance, enrollment conversion, personalization lift, and CLTV growth, then turn insights into the next set of improvements.
• Occasionally support pre-sales scoping and client workshops.

We’re Looking For

Bonus Points

You Are Someone Who

To Apply

Send your CV to  sahithya.s@gantecusa.com  and send a  Cover Letter [MUST]  in the format below .

Cover Letter :  [ Must be Submitted along with the CV ]

1. Hands on Experience Self Rating Levels [ 1 to 5] :

2. Expectations :

3. What is your understanding of the role and responsibilities?

4. Why do you think you are a fit for the role?

5. Hands-on Project Experience highlight details on above self-rating skills [If any]