Category Strategy Lead

About the Company

Deputy Director - Category Management

About the Role

Develop the business model : Go deep, understand where opportunities are and create a viable business model to service the opportunities.

Responsibilities

• Know the market : Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities, etc.
• Know the customer : Understand connected customer behavior, develop new customer insights.
• Know the competition : Understand on-line and off-line players. React as and when necessary in an appropriate manner.
• Influence the leadership : Convert strategies into action by liaising with cross-functional leadership and drive the changes required.
• Think big - unlock value for consumers, Myntra Jabong and vendor partners.
• Own pricing strategy based on market potential, consumer insights, margins or competitive signals.
• Drive necessary category led promotions.
• Identify the growth areas and new business scope within the existing category.
• Expand selection, enable its discovery and ensure conversion.
• Lead the team to identify strategic partners and negotiate better terms of trade.
• Create a comprehensive Vendor management strategy and governance framework.
• Put in processes & metrics to scale the business.
• Use technology to scale operations and expand selection.
• Work with Supply Chain teams to ensure product availability.
• Liaise with cross functional team members (Revenue / Growth / Supply Chain and Marketing).
• Build, retain and groom a strong team to deliver across functions.
• Set goals, define KPIs and ensure team tracks effectively towards goals.

Qualifications

Required Skills