Paid Media Social Strategist

Qualifications :

• Post Graduate degree in Advertising, Marketing is preferred.
• Minimum 3-4 years of relevant experience in social marketing or paid media.
• Conceptual and strategic thinker with the ability to balance innovative approaches with business objectives.
• Experience with B2B or professional services (consulting) industry or Advertising preferred, with an understanding of brand voice, target personas, and stages of the marketing funnel.
• Proficient in Paid Social Media activation and complementary tools like Sprinklr.
• Microsoft Office Suite skills (e.g., Word, Excel, PowerPoint, Outlook); familiarity with integrating various technologies to support marketing efforts.
• Understanding of Agile methodology.
• Experience in Workfront or similar project management programs.
• Experience of having worked with a global organization or large-scale marketing projects, preferred.