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Salesforce CRMA Architect

Salesforce CRMA Architect

Cozzerakolkata, India
23 hours ago
Job description

Job Title : Salesforce CRMA Architect

Location : Remote – India

Experience Required : 6+ Years

About the Role

We are looking for an experienced Salesforce CRM Analytics (CRMA) Architect with deep expertise in Einstein Analytics, predictive modeling, dashboard design, and cross-cloud data integration. You will architect, design, and guide delivery teams to build scalable, intelligent, and business-driven analytics solutions on Salesforce.

This role requires strong hands-on technical skills, stakeholder communication, and the ability to guide developers throughout the entire SDLC.

Key Responsibilities

CRMA & Einstein Analytics Development

  • Architect, design, and develop CRMA dashboards , datasets, lenses, and dataflows.
  • Build and deploy Einstein Predictive Models (OOTB + custom).
  • Own full predictive lifecycle : data prep → recipe building → model training → deployment → tuning.
  • Review dashboards for performance, accuracy, and adherence to best practices.

Data Integration & Modeling

  • Integrate 3rd party data sources with Salesforce for unified analytics.
  • Design dataflows using SAQL, SOQL, Data Manager, Recipe Builder .
  • Establish scalable data models aligned with business processes.

    • SDLC, Governance & Delivery Management

  • Translate business needs into functional / technical requirements.
  • Oversee development, testing, UAT, deployment, and release cycles.
  • Ensure adherence to SDLC best practices and documentation standards.
  • Lead and mentor developers; assign tasks and provide technical guidance.

    • Stakeholder Collaboration

  • Work directly with product owners, leaders, and business stakeholders.
  • Drive collaboration, manage expectations, and ensure solution adoption.
  • Present insights, validate requirements, and align technical decisions with business objectives.

    • Analytics & Predictive Insights

  • Leverage Einstein Discovery for predictive recommendations and forecasting.
  • Implement KPIs, executive dashboards, data stories, and operational analytics.
  • Drive data quality, governance, and best practices across analytics initiatives.

    • Required Skills

  • Strong experience with SAQL, SOQL, Recipes, Dataflows, Dashboard Designer .
  • Expertise in building & deploying Einstein Predictive Models end-to-end.
  • Experience integrating Salesforce with 3rd-party data systems.
  • Ability to manage developers and oversee analytics delivery.
  • Hands-on experience with Jira , Agile methodologies, and deployment workflows.
  • Strong expertise in data visualization, modeling, and predictive analytics concepts.
  • Excellent communication, documentation, and stakeholder management skills.

    • Desired Certifications

  • Required :
  • CRM Analytics & Einstein Discovery Consultant
  • Preferred :
  • Salesforce Administrator
  • Salesforce Data Cloud Consultant
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