Senior Content Writer

Since its inception Zensciences has always led its engagement through content and the depth of understanding the business of a client. Content is the X factor that leads solutioning and it is also important to know that content and storytelling is how most of our clients differentiate themselves in the market. Remember, you are in the business of ideas and marketing. Not just writing.

The Senior Content writer is responsible for working with the design and account management team of the respective business units to build high-quality solutions to ‘solve for’ the client ‘problem statement’.

Responsibilities : 1. Solutions :

You are responsible for writing / reviewing / editing for the set of accounts in your BU. You will ensure you study the business of the client, its competition, and market to write and generate ideas effectively with a specific point of view - that is unique to the client.

2. Delivery & Quality

You will ensure TAT is adhered to for any assets. Ensure you have the right brief and ask the right questions to have a complete picture of the ask. Ensure all content is safe to publish, checked and is true. Zero tolerance for copy / typo errors and plagiarism. Content writing has to be contextual, and has to have storytelling, rather than just writing.

3. Innovation :

In partnership with the account and design leads, identify opportunities and risks for delivering content solutions, including identifying opportunities for up-sell.

4. Responsiveness & Communication :

Collaborate actively with clients, internal teams and other similar stakeholders to ensure that content supports the business outcomes desired by clients. If an account manager is slacking, pick up the phone and talk to the client. Be as front-facing as the AM / AD. Ensure all mails / communication is responded to within 2 hours and you are setting expectations of the right delivery time.

5. Zen values

Challenge the status quo. And imbibe and live the Zen value system.