Amazon Advertising & Performance Marketing Lead

About the Role :  We're seeking an experienced Amazon Performance Marketing professional to lead our US market expansion and drive profitable growth through strategic advertising and optimization.

Key Responsibilities :

Manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display)

Optimize product listings with keywords, and analyze sales data to improve conversions

Monitor performance metrics (e.g., ROI, CPA, ROAS, ACoS)

Develop and execute Amazon SEO strategies

Manage advertising budgets and forecast performance

Analyze competitor strategies and market trends

A / B test product listings, images, and ad creative

Coordinate with Amazon account management and logistics teams

Report on KPIs and provide actionable insights

Requirements :

3-5+ years Amazon advertising experience (US marketplace)

Proven track record managing $20k+ monthly ad spend

Expert knowledge of Amazon Seller Central / Vendor Central

Experience with tools like Helium 10, Jungle Scout, AMZScout

Strong analytical skills and data-driven approach

Experience with card games / toys / consumer products (preferred)

US market knowledge and timezone availability