Creative Design Lead (Social + UI / UX + AI)
Location : BengaluruExperience : 8-10 years
Reports To : Creative Director / Head of Design
About Us
We are a creative-tech CRM agency that blends storytelling, data, and technology to craft customer experiences across social, web, app, and omnichannel CRM. We embrace AI-driven workflows to move faster, scale personalization, and experiment without compromising quality.
Role Overview
The Creative Design Lead drives two tracks :
1. UI / UX + CRM design – systems and assets for web, apps, and omnichannel campaigns.
2. Social design – fast, AI-enabled creative for social platforms.
This is a hands-on player-coach role : design, mentor, and operationalize AI to deliver speed, consistency, and craft.
Key Responsibilities
UI / UX & CRM
- Lead visual design and interaction patterns for websites, apps, landing pages, and funnels.
- Translate journeys into CRM-ready assets (email, push, WhatsApp, in-app) with accessibility and responsiveness in mind.
- Build and maintain design systems, grids, tokens, and cross-channel style guides.
AI Workflows
Standardize AI tools (Midjourney, Firefly, Runway, DALLE, Figma AI, Canva AI) for concepting, asset variants, and scaling.Social
Design and ship daily / weekly content for Instagram, LinkedIn, YouTube Shorts / Reels, and ads.Build templates, motion snippets, and prompt libraries for scalable social output.A / B test creatives with content / performance teams and optimize for engagement and conversions.Must-Have Skills
Strong portfolio spanning social campaigns, UI / UX, and CRM assets.Expert in Figma and Adobe Creative Suite; proficient in prototyping and asset delivery.Hands-on with AI design tools for concepting and production (Midjourney, Veo / Runway, Firefly, Canva AI)Motion / animation skills (After Effects, Premiere, Veo, Runway, Pika).Solid command of typography, layout, color, motion, and interaction design; sensitivity to accessibility.Understanding of CRM journeys, lifecycle stages, and omnichannel orchestration.Player-coach mindset : balance execution, system design, and team mentoring.Nice-to-Have
Basic HTML / CSS for email / web handoff; knowledge of responsive design and performance budgets.Motion / animation (After Effects, Premiere, Runway, Pika) for reels, micro-interactions, and short edits.