Manager - Marketing

Job Title : Marketing Manager

Industry : Electrical Equipment / Heavy Manufacturing

Products : CRGO (Cold Rolled Grain Oriented) Steel, Copper Conductors, Transformer Radiators

Department : Sales & Marketing

Location : [Insert Location]

Reports To : General Manager / Managing Director

Experience Required : 8–12 years in B2B marketing / sales in relevant industry

Job Purpose

To develop and implement strategic marketing plans that drive sales and brand positioning for CRGO steel, copper products, and transformer radiators in both domestic and export markets. The Marketing Manager will play a key role in identifying new business opportunities, maintaining customer relationships, and ensuring product visibility in the power and transformer sector.

Key Responsibilities

Marketing Strategy & Planning

• Develop and execute marketing plans to promote the company's CRGO, copper, and radiator product lines.
• Conduct market research to identify industry trends, competitor activities, and customer needs.
• Define product positioning, pricing strategies, and market entry plans for new geographies.

Sales Enablement

Customer Relationship Management

Branding & Promotion

Skills : customer,sales,radiator,copper,business opportunities,transformer

Skills Required

Digital Marketing, Pricing Strategies, Customer Presentations, Market Research, Product Positioning, Customer Relationship Management, B2b Marketing, Sales