Talent.com
This job offer is not available in your country.
Demand Generation Manager

Demand Generation Manager

ComplianceQuestChennai, IN
30+ days ago
Job description

Join the team that's transforming compliance and quality for the modern enterprise.

ComplianceQuest is a seeking player-coach Demand Generation Manager to lead the strategy and execution of our multi-channel demand engine. You will not only define strategy and manage performance, but also roll up your sleeves to actively build campaigns and drive measurable results. Experience in the Life Sciences compliance industry is highly preferred, as you will be marketing to regulated industries with complex buying cycles.

You will be a key driver of pipeline creation, customer acquisition, product adoption, and expansion across our entire lifecycle—from first touch to renewal—while working cross-functionally with Marketing, Product Marketing, BDRs, Sales, Customer Success, and Partner teams.

What You’ll Do :

Demand Generation Ownership

  • Own the end-to-end demand generation pipeline—strategy, planning, execution, performance analysis, and optimization.
  • Develop a scalable demand generation engine that spans inbound and outbound tactics, product-led growth, and ABM motions.
  • Track and optimize KPIs such as CAC, funnel velocity, and ROI using real-time dashboards and analytics platforms.

Multi-Channel Campaign Execution :

  • Drive pipeline growth through digital (SEO, SEM, email, display, paid / organic social, community) and offline channels.
  • Tailor campaigns to persona-specific pain points and buying journeys.
  • Build and manage targeted campaigns for both new acquisition and expansion within.
  • GenAI-Driven Marketing :

  • Leverage tools like ChatGPT, Jasper, Writer, and Copy.ai to :
  • Develop / test messaging, email nurtures, landing pages, and ad copy.
  • Automate segmentation / personalization across lifecycle and ABM.
  • Analyze funnel performance using AI-driven platforms.
  • Build intent models and PQL frameworks using AI-enhanced scoring.
  • Full-Funnel Optimization :

  • Continuously optimize funnel performance using data, feedback, and experimentation.
  • Run A / B and multivariate testing, cohort analysis, and UX diagnostics.
  • ABM, ABX & Cross-Functional Programs :

  • Plan and execute ABM campaigns with Partners, Sales, and BDRs.
  • Deliver personalized programs for multiple buyer personas within a decision committee.
  • Channel & Ecosystem Marketing :

  • Run co-marketing with referral / channel partners.
  • Use AI-assisted segmentation and analytics to prioritize investments.
  • Marketing Operations & Tech Stack :

  • Optimize marketing automation, lead scoring, CDPs, and reporting tools
  • Integrate AI tools for operational efficiency and insight generation.
  • Manage budgets and performance reporting to leadership.
  • Requirements :

  • Experience marketing enterprise SaaS in regulated industries (e.g., Life Sciences , quality, safety, compliance).
  • Deep familiarity with the Salesforce ecosystem .
  • 5-8+ years of B2B SaaS experience in demand generation and growth marketing.
  • Experience as a player-coach , adept at both strategic leadership and tactical execution.
  • Proven expertise with generative AI tools in marketing contexts.
  • Demonstrated success driving pipeline and exceeding KPI-based goals.
  • Strong command of funnel optimization and multi-channel campaign strategy.
  • Familiarity with ABM / ABX, marketing ops, and pod-based experimentation.
  • Hands-on knowledge of Salesforce, Pardot, 6sense, ZoomInfo, analytics platforms, and content automation.
  • Why ComplianceQuest :

    ComplianceQuest is the fastest-growing, 100% modern cloud, AI-powered platform for Product Lifecycle, Quality, and Safety Management , built natively on the Salesforce platform. Our next-generation solutions help organizations of all sizes deliver high-quality products and services—safely, efficiently, and sustainably.

    As a fully remote company with a global team of 180+ professionals, we empower our customers to mitigate risks, resolve issues proactively, and drive continuous improvement—while protecting their people, products, suppliers, and brands.

    At ComplianceQuest, we thrive on innovation, collaboration, and impact. We're always looking for passionate, forward-thinking professionals to join our growing team and help shape the future of quality and compliance.

    Create a job alert for this search

    Demand Generation Manager • Chennai, IN

    Related jobs
    • Promoted
    LinkedIn Lead Generation Specialist

    LinkedIn Lead Generation Specialist

    APPSIXERchennai, tamil nadu, in
    We are seeking a highly motivated and detail-oriented.LinkedIn Lead Generation Specialist.The ideal candidate will be responsible for identifying, connecting, and engaging with potential leads thro...Show moreLast updated: 30+ days ago
    • Promoted
    Team Lead

    Team Lead

    Movateambattur, tamil nadu, in
    We are hiring a Team Lead - International (Voice) with 5+ years of experience to join our dynamic team at Ambit IT Park, Ambattur. Role : Team Lead - International (Voice).Location : Ambit IT Park, Am...Show moreLast updated: 30+ days ago
    • Promoted
    Technical Manager

    Technical Manager

    INVENTA Technologies Pvt Limited - Chennai INDIA (HQ)Tiruvallur, Tamil Nadu, India
    INVENTA Technologies Pvt Limited, established in 1989, focuses on R&D, design, and engineering in polymer materials.We have two business verticals : 1. Engineered Plastics compounding and 2.Sustaina...Show moreLast updated: 30+ days ago
    • Promoted
    Lead Generation Specialist - UK & Europe Market

    Lead Generation Specialist - UK & Europe Market

    EXLchennai, tamil nadu, in
    EXL is hiring for the position of Sales Development Representative - Inside Sales.Bachelor’s degree or equivalent required. Industries : Retail, CPG, Manufacturing, Energy & Utilities, Hi- Tech, CME,...Show moreLast updated: 4 days ago
    • Promoted
    Lean- Site Continuous Improvement Leader (Oragadam)

    Lean- Site Continuous Improvement Leader (Oragadam)

    GKN AutomotiveOragadam, tamil nadu, in
    Join Us as a Lean – Site Continuous Improvement Leader.Bachelor’s Degree or Equivalent.Are you a change agent with a passion for lean thinking and operational excellence? Do you thrive in environme...Show moreLast updated: 26 days ago
    • Promoted
    Demand Generation Lead

    Demand Generation Lead

    VRIZEChennai, IN
    We are seeking a Demand Generation Lead to join VRIZE’s Marketing & Communications team.This role will drive end-to-end demand generation initiatives spanning SEO, SEM, paid campaigns, and lead fun...Show moreLast updated: 4 days ago
    • Promoted
    Lead Generation Manager – Microsoft Services

    Lead Generation Manager – Microsoft Services

    Cambay SolutionsChennai, IN
    About Cambay Solutions : Cambay is a Microsoft Partner IT firm delivering the Microsoft Three Cloud Strategy; Microsoft 365, Microsoft Dynamics 365, Microsoft Azure by providing Managed Delivery, In...Show moreLast updated: 20 days ago
    • Promoted
    AGM / DGM - Biomedical Purchase

    AGM / DGM - Biomedical Purchase

    Kauvery HospitalChennai, Tamil Nadu, India
    The Assistant General Manager (AGM) of Biomedical Purchase is responsible for leading and managing the end-to-end procurement process for biomedical equipment and supplies, ensuring quality, cost-e...Show moreLast updated: 30+ days ago
    • Promoted
    Director - Demand Generation

    Director - Demand Generation

    Intuitive.CloudChennai, IN
    With the reputation of being a.Digital Transformation challenges across following Intuitive Superpowers : .Application & Database Modernization. Platform Engineering (IaC / EaC, DevSecOps & SRE).Cloud N...Show moreLast updated: 17 days ago
    • Promoted
    Technical Manager- EHV, HV cable design

    Technical Manager- EHV, HV cable design

    questWChennai, Tamil Nadu, India
    This is a full time role with our global client.Must have skill - EHV or HV cable design experience.Technical review of sourcing requests from internal customers. Support internal customers to optim...Show moreLast updated: 24 days ago
    • Promoted
    Tendering Manager

    Tendering Manager

    Teems India Towerlines Private LimitedChennai, Tamil Nadu, India
    The TEEMS INDIA TOWERLINES PRIVATE LIMITED,.ISO 9001 : 2015, 14001 : 2015 & OHSAS 45001 : 2018 having rich experience in carrying out High voltage Transmission Lines, Construction / Installation of s...Show moreLast updated: 14 days ago
    • Promoted
    Team Member - Technical Services (Electrical)

    Team Member - Technical Services (Electrical)

    Saint-Gobain India Private Limited - Glass BusinessSriperumbudur, Tamil Nadu, India
    Tech in Electrical Engineering -.Years hands on experience in Plant Engineering.Saint-Gobain India Pvt Ltd – World Glass Complex (WGC), Sriperumbudur-. Our Purpose : MAKING THE WORLD A BETTER HOME.Sa...Show moreLast updated: 7 days ago
    • Promoted
    Lead Generation Specialist

    Lead Generation Specialist

    Shift Ahead Technologies Pvt. Ltd.chennai, tamil nadu, in
    We offer transparent and cost-effective managed services, currently focusing on industries such as healthcare, telemedicine, telecom, manufacturing, and hospitality. Our digital initiatives are desi...Show moreLast updated: 26 days ago
    • Promoted
    Demand Campaign Manager

    Demand Campaign Manager

    ConfidentialChennai, Tamil Nadu, India
    Manage end-to-end programmatic campaigns across multiple DSPs.Execute, monitor, optimize, and report on campaigns to meet client objectives. Work with top DSPs including DV360, TTD, Beeswax, and oth...Show moreLast updated: 26 days ago
    • Promoted
    Lead Generation Expert

    Lead Generation Expert

    Mariox Softwarechennai, tamil nadu, in
    We are looking for a motivated.App & Web Development) using platforms like LinkedIn Sales Navigator, Apollo, ZoomInfo, Upwork etc. Generate and qualify leads for app & web development projects in in...Show moreLast updated: 30+ days ago
    • Promoted
    Sales Professionals

    Sales Professionals

    TalentForge HRTiruvallur, Tamil Nadu, India
    Join a Market Leader in Imaging Solutions.A pioneering 32-year-old organization with 55% market share in India and a strong global footprint, we are a premier manufacturer and exporter of compatibl...Show moreLast updated: 6 days ago
    • Promoted
    SDR - Demand Generation Specialist (US Time Zone)

    SDR - Demand Generation Specialist (US Time Zone)

    Maino.aichennai, tamil nadu, in
    Location : Remote (India-based).Working Hours : 7 : 00 PM IST – 4 : 00 AM IST.AI-powered marketing technology platform that acts as a smart strategist for. TikTok with predictive insights, cross-platform ...Show moreLast updated: 25 days ago
    • Promoted
    Engineer - Demand Management

    Engineer - Demand Management

    ConfidentialChennai
    Manage and process customer orders in ERP, ensuring alignment with customer requirements and manufacturing capacity.Analyze customer inquiries and ensure availability of manufacturing criteria and ...Show moreLast updated: 18 days ago