Sales Training Operation & Content Management

Job Purpose:

The Sales Training Operations & Content Manager will be responsible for developing, implementing, and managing comprehensive training programs aimed at enhancing the performance and effectiveness of the sales force. The role requires a blend of instructional design expertise, project management skills, and the ability to work closely with cross-functional teams and external vendors to ensure seamless training delivery and continuous content innovation.

Key Responsibilities:

1. Curriculum Development & Content Design

• Design and implement structured and scalable learning modules tailored to the needs of sales personnel.
• Create and update training materials based on performance data, product updates, and market trends.

2. Global Curriculum Review

• Analyze global sales training frameworks and adapt them to local/regional market contexts.
• Ensure alignment with corporate learning objectives and regional sales goals.

3. E-Learning Development & Engagement

• Develop interactive e-learning content using digital tools to facilitate continuous learning.
• Monitor learner engagement metrics and optimize content accordingly.

4. In-Dealership Training Execution

• Plan and conduct in-dealership training sessions aligned with current business needs.
• Support on-ground implementation of sales techniques, tools, and processes.

5. Monthly Newsletter Creation

• Roll out a monthly newsletter featuring industry updates, training highlights, and internal achievements.

6. Training Collateral & Contest Material Development

• Prepare high-quality support materials for training programs and skill contests.
• Deliver weekly and daily information bytes to keep the field sales team informed and engaged.

7. Collaboration with Field Sales Teams

• Liaise with regional and local field teams to assess training needs and deliver customized solutions.
• Curate and share regional success stories and best practices to foster cross-regional learning.
• Continuously improve training content based on field feedback.

8. Vendor Coordination

• Coordinate with training vendors for timely content delivery and execution.
• Manage vendor billing processes and ensure timely submission and processing of payments.

Qualifications & Skills:

Education:

• B.Tech/ MBA
• Certification in Instructional Design or Learning & Development (preferred).

Experience:

• 5–10 years in sales training, L&D, or content development roles.
• Experience in automotive

Skills:

• Strong instructional design and content development abilities.
• Proficiency in digital learning tools (e.g., Articulate, Adobe Captivate, LMS platforms).
• Excellent communication and stakeholder management skills.
• Analytical mindset to assess training effectiveness and implement improvements.
• Ability to manage multiple projects and meet tight deadlines.

Key Competencies:

• Strategic Thinking
• Content Innovation
• Sales Acumen
• Project Management
• Cross-functional Collaboration
• Vendor Management

Skills Required
Instructional Design, Articulate, Adobe Captivate, Content Development