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Search Engine Optimization Manager

Search Engine Optimization Manager

SolarSquareDelhi, India
2 days ago
Job description

Role Overview

We are seeking an experienced and performance-driven SEO Manager to take ownership of our organic growth efforts. This role will focus on implementing SEO strategies that improve search engine visibility, grow high-quality traffic, and increase lead conversion across web properties. The ideal candidate has deep hands-on experience in technical SEO, content optimization, and link-building, as well as working with product and dev teams to deliver scalable growth improvements.

Key Responsibilities

SEO Strategy & Execution

  • Execute on-page, off-page, and technical SEO strategies aligned with business goals.
  • Conduct detailed keyword research and competitive analysis to identify growth opportunities.
  • Track, analyze, and report on key SEO metrics—organic traffic, keyword rankings, and conversions.

On-Page Optimization

  • Optimize content, metadata, internal linking, and site structure for improved visibility.
  • Work closely with content writers to ensure keyword relevance and SEO-friendly formatting.
  • Maintain SEO hygiene across all pages and templates (category, product, blog, etc.).
  • Technical SEO

  • Collaborate with developers to ensure SEO best practices around speed, crawlability, indexation, structured data, and mobile UX.
  • Monitor and resolve crawl errors, broken links, redirects, and sitemap issues using tools like GSC, Screaming Frog, and Ahrefs. Link-Building & Off-Page SEO
  • Develop and implement ethical link-building strategies to increase domain authority.
  • Identify and pursue PR and guest posting opportunities.
  • Monitor backlink profile and manage toxic link disavowals.
  • Content Collaboration

  • Support content planning with SEO-driven topic research and intent analysis.
  • Help create and maintain content calendars for blog, landing pages, and educational content.
  • Tools & Reporting

  • Use tools like Google Analytics, GSC, SEMrush, Ahrefs, Screaming Frog, and Looker Studio.
  • Prepare monthly SEO performance dashboards and share insights with stakeholders.
  • Key Skills & Competencies

  • Strong understanding of Google algorithms, ranking factors, and SEO trends.
  • Hands-on expertise in keyword research, on-page optimization, and link building.
  • Experience conducting technical SEO audits and implementing fixes.
  • Comfortable working cross-functionally with engineering, product, and content teams.
  • Analytical mindset with a solid grasp of data visualization and reporting.
  • Familiarity with CMS systems like WordPress, Webflow, or Shopify is a plus.
  • Qualifications

  • Bachelor’s degree in Marketing, Communications, Computer Science, or related field.
  • 4–7 years of SEO experience (in-house or agency).
  • Proven track record of driving organic traffic growth and ranking improvements.
  • Experience in fast-paced startups, e-commerce, or D2C brands preferred.
  • Nice to Have

  • Experience in the clean tech or renewable energy industry.
  • Familiarity with local SEO and managing city-based landing pages.
  • Knowledge of JavaScript SEO and Core Web Vitals optimization.
  • Why Join Us?

  • Opportunity to work in a high-impact role in a mission-driven company.
  • Work with cross-functional teams on challenging SEO initiatives.
  • Competitive compensation and benefits.
  • Fast-paced learning environment with room to grow into leadership.
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    Manager Search Engine Optimization • Delhi, India