Content Associate

Job Title : Content Associate

Department :  Marketing

Location :  Churchgate

Employment Type :  Full-time

About the Role :

We are seeking a dynamic and detail-oriented  Content Associate  to join our marketing team for our brand. This role demands a strong sense of brand voice, creativity, and understanding of content trends across platforms. The ideal candidate should have hands-on experience in content curation, copywriting, and social media optimization (SMO), while being the  central point of coordination with external agencies  for content planning, creation, and execution.

Key Responsibilities :

1. Content Creation & Curation :

• Write compelling, brand-aligned  copies, captions, taglines , and  short-form content  for all social media platforms (Meta, Instagram, LinkedIn, YouTube, etc.)
• Curate relevant and trend-driven content ideas that align with the tone and goals of each FMCG brand.
• Ensure consistency in voice, tone, and messaging across platforms.
• Collaborate with internal stakeholders for product knowledge and brand guidelines.

2. Social Media Management & Optimization :

3. Agency Coordination & Execution :

4. Performance Monitoring & Reporting :

Required Skills & Qualifications :

Skills Required

Social Media Optimization, content curation , Copywriting