Job Title :
Results-Driven Paid Media Director
We are seeking a seasoned paid media expert to lead our digital strategy for paid media and SEO.
The ideal candidate will drive our full-funnel digital strategy across multiple channels, focusing on acquisition, conversion, and retention.
Key Responsibilities :
- Leverage data-driven insights to inform paid media strategies and optimize campaign performance.
- Develop and execute a comprehensive SEO strategy to increase organic traffic and visibility.
- Analyze and report on campaign metrics to ensure alignment with business objectives.
- Design and implement A / B testing for key campaigns to maximize ROI.
- Collaborate with internal teams and agency partners to ideate and execute effective marketing initiatives.
Requirements :
At least 7 years of experience in paid media and SEO with a proven track record of success.Hands-on expertise with Google Ads, Meta Ads, SEO tools, and media buying platforms.Strong analytical mindset with hands-on experience using BI tools.Able to interpret complex data sets and make strategic recommendations.