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Bebo Technologies - Specialist - Content Writer

bebo TechnologiesChandigarh, India

24 days ago

Job description

6+ years in B2B content marketing, preferably in tech or SaaS.. Comfortable writing for audiences like CTOs, engineering leads, and business decision-makers..

Excellent project management and editorial leadership skills.. Strong working knowledge of SEO best practices and analytics platforms..

Experience using AI tools to enhance content production.. Plan + execute high-impact content strategies. Write + edit for a technical B2B audience (CTOs, engineers). Own SEO, editorial calendar, and content performance. Collaborate across SEO, design, product, and SMEs. Use tools like SEMrush, GA4, Notion, ChatGPT, Grammarly.

Key Responsibilities :

Plan and execute comprehensive content marketing strategies that drive engagement and lead generation
Write, edit, and publish content tailored for a technical B2B audience including CTOs, engineers, and business leaders
Own the editorial calendar, ensuring consistent delivery of content aligned with business goals
Manage SEO strategy, leveraging best practices and tools to improve content visibility and ranking
Analyze content performance using analytics platforms like Google Analytics 4 (GA4) and SEMrush
Collaborate closely with SEO specialists, designers, product teams, and subject matter experts (SMEs)
Utilize AI tools (e.g., ChatGPT, Grammarly) to enhance content creation efficiency and quality
Lead editorial reviews and ensure all content meets high standards of accuracy, clarity, and technical relevance

(ref : iimjobs.com)

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Content Writer • Chandigarh, India