Content Writer- Real Estate-Product Based Company

ConsultBaeMumbai, Mumbai (district)

20 hours ago

Job description

Job Title : Content Writer

Location : Mumbai-Powai

Experience : 2+ years

Mode- : WFO-5 Days

About the Role

We’re looking for a content writer who can turn words into action. content isn’t just about sounding good — it’s about driving leads, conversions, and trust . You’ll collaborate with the growth, design, and product teams to craft sharp, persuasive copy that moves buyers and sellers through the funnel.

Key Responsibilities

Write conversion-focused copy for landing pages, ad creatives, WhatsApp / email campaigns, and in-app flows.
Craft high-impact headlines, hooks, and CTAs tailored to each funnel stage.
Collaborate with performance marketing teams to A / B test copy and optimize for CTR / CPL.
Maintain and evolve brand voice — warm, clear, and trustworthy.
Repurpose customer stories / testimonials into conversion assets (ads, emails, microsites).
Script short-form videos / reels with the design and video teams.
Track content performance metrics and iterate based on data .

Requirements

2–4 years of writing experience, ideally in startups, D2C, or performance-led brands .

Portfolio showcasing landing pages, ads, or campaigns that achieved measurable conversions.

Strong understanding of persuasion, consumer psychology, and funnel-driven content .

Ability to switch between short punchy copy (ads) and trust-building content (emails / blogs).

Comfortable with fast turnarounds and experimentation .

Nice-to-Haves

Experience in real estate, fintech, or other high-ticket categories .

Familiarity with tools like Google Optimize, Hotjar, or CRM workflows .

Basic SEO understanding for performance landing pages.

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Content Writer • Mumbai, Mumbai (district)