Job Overview
We are seeking a Content Marketing Strategist to define and own the content direction across multiple marketing channels. This role bridges strategy and execution — from shaping SEO content to guiding ad copy , campaign creatives , and email marketing — with a strong focus on aligning with the brand, audience personas, and tone.
Key Responsibilities
- Develop content strategy across SEO , ad creatives , email campaigns , and social media for our clients.
- Work directly with clients to understand brand voice, customers, and market dynamics.
- Translate business goals, customer insights, and competitor research into clear content roadmaps and direction.
- Lead projects by defining content strategy and engaging with clients / customers to align on objectives.
Content Development & Cross-Channel Marketing Support
Review and evaluate AI-generated articles to ensure quality, accuracy, EEAT standards, and alignment with brand voice.Write / create the copy for ads, email campaigns, social media for our clients.Ensure all content supports the persona, brand tone & campaign goals.Collaborate with Paid Media, SEO, and Design teams to ensure campaigns have compelling and conversion-focused messaging.Support thought-leadership and brand storytelling through case studies, guides, and whitepapers.Optimization & Performance Tracking
Partner with the SEO team to ensure content is optimized for visibility and engagement.Track content performance (traffic, engagement, conversions) and recommend improvements.Spot content gaps and create opportunities to drive stronger performance.Required Skills & Qualifications
3–6 years of experience in content marketing, content strategy, or digital marketing.Strong understanding of content's role in SEO , paid campaigns, and CRO.Excellent writing and editing skills; ability to give clear content direction.Experience reviewing AI-generated content and elevating it to meet brand standards.Skilled at translating business and campaign goals into actionable content strategies.Strong collaboration skills; able to work closely with design, SEO, and paid media teams.Creative mindsetWhat We Offer
This role offers a challenging and rewarding opportunity to develop your content marketing skills and contribute to the success of our clients.
About This Role
This is an exciting opportunity to join our team as a Content Marketing Strategist. If you are a motivated and creative individual with a passion for content marketing, we encourage you to apply.