Sr. Associate – Content Writer

Experience – 5+ yrs

Location : GIFT City, Gandhinagar

Qualification : Any Graduate

Shift : 10 : 00 AM to 06 : 30 PM

Job Description

Candidate Responsibilities :

• Create high-quality content for blogs, websites, social media, emails, and case studies, with strong expertise in social media writing, video storylines, and product video content.
• Write in-depth, technically sound case studies based on company projects, showcasing challenges, solutions, technology stacks, and outcomes.
• Conduct keyword research and integrate targeted keywords into content to improve SEO performance.
• Write content that resonates with diverse target audiences and manage content requirements across a wide range of clients.
• Stay updated on industry trends, technologies, and competitors to produce relevant and insightful content.
• Create compelling storylines and scripts for product or service videos that communicate value, strengthen brand presence, and engage audiences.
• Collaborate with marketing, design, and cross-functional teams to develop content strategies aligned with business goals.
• Edit and proofread content to ensure accuracy, clarity, and consistent tone and style.
• Stay up-to-date with content-writing best practices and emerging technologies to enhance content strategies.
• Use analytics tools to track and measure content performance, optimizing content for engagement and conversions.
• Should rely primarily on their own writing skills and creativity, with minimal use of AI tools to ensure originality and authenticity.

Candidate Requirements :