Sales development representative

Sales Development Representative (SDR) - a d Checkr

Location : Mumbai (Vile Parle, onsite)

Experience : 1–3 years

Reporting to : Co-Founder

Compensation : ~ ₹75,000 / month fixed + Performance Incentives

Start Date : 15th December, 2025

The Mission : ad Checkr is building the "Spellcheck for Ad Compliance." We are solving a $12 B global problem where creative teams are forced to choose between speed and safety. We track regulations in real-time to give instant Green / Red verdicts on ads.

The Role : We are looking for a Sales Hunter who doesn't just "cold call"—you will be the first line of defense for brands, identifying compliance risks in their live ads and offering the solution before they get fined. You will own the top-of-funnel pipeline for ad Checkr in India. Your mandate is to execute our "Auto-Sentinel" strategy : actively monitoring the market for non-compliant ads and converting that risk into qualified discovery meetings for the Founding AE.

What You Will Do (Responsibilities)

Instead of generic cold outreach, you will use our tech to sell. Monitor Meta / Google Platforms & Ad Libraries for active ads in high-risk sectors.

Send "Pre-Sales Intervention Emails" to CMOs / Compliance Heads with a screenshot of their violation and the specific regulation cited (e.g., "This ad violates RBI Lending Guidelines").

Build a named list of 300–400 ICP accounts / month, specifically targeting sectors facing the "Compliance Cliff" :

Execute 75–100 high-quality touches / day via Email, Linked In, and Phone.

Qualify ruthlessly : You aren't just booking meetings; you are qualifying for Pain (Compliance Fines), Urgency (Active Campaigns), and Authority (Legal / Marketing Decision Makers).

Feedback Loop : You are the "ears" of the product. Document every objection (e.g., "Why not just use Chat GPT?") to help us build the "Kill Shot" Objection Playbook.

The Scoreboard (Success Metrics)

Output : 15–18 Qualified Discovery Meetings / month (held).

Pipeline Quality : ≥70% of your meetings must progress to a Product Demo / Pilot.

Activity : 1,500+ touches / month with a focus on "intervention" style outreach.

Data Hygiene : 100% accurate tagging of vertical, ad volume, and risk level in the CRM.