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Digital Marketing & PR Executive

Digital Marketing & PR Executive

ConfidentialChennai
13 days ago
Job description

Job Title : Digital Marketing & PR Executive

Location : Chennai (In-office) | Occasional travel to Bangalore & Mumbai (June–September only)

Organization : SpellBee International

About the Role

SpellBee International is seeking a Digital Marketing & PR Executive to lead our digital presence and occasionally represent our brand on-ground. This role is primarily focused on digital and social media marketing , with a seasonal public relations component involving school visits between June and September .

Throughout the year, you'll be shaping our brand narrative online—creating content, running campaigns, and managing our digital strategy. During the months of June to September , you'll step into the role of brand representative , traveling to schools in Chennai, Bangalore, and Mumbai to present our educational programs and engage directly with educators, students, and parents.

Key Responsibilities

Digital Marketing (Primary Role – Year-Round) :

  • Plan and execute content strategies across social media platforms (Instagram, Facebook, YouTube, etc.)
  • Design and run paid advertising campaigns to drive brand visibility and lead generation
  • Monitor digital analytics, track campaign performance, and generate reports
  • Collaborate with the creative team for designing visuals and marketing collateral
  • Respond to online inquiries and maintain brand consistency across platforms

Public Relations (Seasonal – June to September) :

  • Travel occasionally to schools in Chennai, Bangalore, and Mumbai to represent SpellBee
  • Deliver engaging presentations on our Strategic Language Enhancement Programme (SLEP) and national-level competitions
  • Serve as the face of the brand during parent-teacher meetings and school events
  • Address questions, share the vision of SpellBee, and build rapport with school communities
  • Ideal Candidate Profile

  • Aged between 20 and 25 years
  • Excellent spoken and written English communication
  • Creative, proactive , and social media-savvy
  • Confident presenter with a people-first approach
  • Willingness to travel independently during the school outreach season
  • Passionate about education and public engagement
  • Note : This is not a sales position. It's a brand-focused, communication-intensive role centered on storytelling, outreach, and digital impact.

    Skills Required

    execute content strategies, public relations component, Design and run paid advertising campaigns, digital and social media marketing

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