About Barcode
Barcode Entertainment is one of India’s leading influencer and content marketing agencies, now expanding into Southeast Asia. With marquee clients across beauty, tech, lifestyle, and luxury, we create powerful stories that bridge brands and culture through creators.
We’re now looking for a dynamic Business Head to set up and scale our Southeast Asia business — focusing on markets like Singapore, Thailand, Vietnam, and Japan.
Key Responsibilities
Market Expansion & Strategy :
- Lead Barcode’s entry into Southeast Asia, identifying growth opportunities, partnerships, and business models tailored for each local market.
Business Development :
Build relationships with global and regional brands, agencies, and creator networks to drive influencer marketing mandates.P&L Ownership :
Set up operations, manage budgets, and drive revenue targets across key SEA countries.Team Leadership :
Hire, mentor, and manage cross-functional teams in sales, strategy, and campaign delivery.Brand Partnerships :
Work closely with marketing heads, CMOs, and agency partners to deliver large-scale influencer campaigns that blend global strategy with local insight.Collaboration with HQ :
Partner with Barcode’s India leadership to replicate success frameworks while customizing for local markets.Ideal Candidate Profile
8–12 years of experience in digital marketing, influencer marketing, or media agency leadership.Strong network of brands, creators, and media partners across Southeast Asia.Proven track record of business expansion and revenue growth.Entrepreneurial mindset with the ability to set up teams and systems from scratch.Excellent communication and presentation skills with a multicultural understanding.What We Offer
A leadership opportunity to build Barcode’s SEA business from the ground up.Global exposure through collaborations with international brands.Competitive compensation + performance-based incentives.Entrepreneurial freedom backed by a strong India-based digital ecosystem.