Amazon Ppc Strategist

Amazon PPC Specialist Location : Jaipur / Full time Company : Craft Trade Employment Type : Full-time About Us Craft Trade is a growing e-commerce brand specializing in authentic, handcrafted home décor and lifestyle products. We sell across Amazon marketplaces globally, and we’re looking for a skilled Amazon PPC Specialist to help scale our advertising performance and maximize ROI. Key Responsibilities :

• Plan, create, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display).
• Conduct keyword research, competitor analysis, and market trend monitoring to identify growth opportunities.
• Optimize campaigns for ACoS, ROAS, CTR, and conversion rate performance.
• Monitor daily campaign budgets, bids, and keyword performance to ensure cost efficiency.
• Develop and implement strategies for new product launches and seasonal promotions.
• Prepare regular performance reports and provide actionable insights to the management team.
• Collaborate with the content and design team to improve product listings, A+ content, and brand store visibility.
• Stay up-to-date with Amazon advertising policies, new tools, and marketplace trends. Required Skills & Qualifications :
• 1–3 years of proven experience managing Amazon PPC campaigns.
• Strong understanding of Amazon Seller Central, Advertising Console, and analytics tools.
• Proficiency in keyword research, data analysis, and campaign optimization.
• Experience with tools like Helium 10, Jungle Scout, or DataDive is a plus.
• Proficiency in AMC is a plus.
• Excellent analytical and communication skills.
• Strong attention to detail and ability to manage multiple campaigns simultaneously. Preferred Qualifications :
• Experience working with e-commerce brands or agencies.
• Familiarity with international marketplaces (US, UK, EU, etc.).
• Basic knowledge of SEO and listing optimization. What We Offer :
• Competitive salary and performance-based bonuses.
• Opportunity to work with a creative and fast-growing e-commerce brand.
• Flexible work environment and professional growth opportunities.