Marketing Art Lead (Mobile Games)

We’re looking for a world-class visual designer to define how our games look, feel, and sell. You’ll create compelling, high-performing marketing visuals for our live games, upcoming launches, and brand initiatives — spanning ASO, ad campaigns, social media, and in-game events.

This role is for someone who can visualize, execute, and lead — setting new benchmarks for mobile-game marketing art worldwide.

Key Responsibilities :

• Create high-performing ad creatives (static, AI-assisted, and motion-friendly) optimized for Meta, Google, and other UA channels.
• Design App Store and Google Play assets — icons, screenshots, feature graphics, and promotional banners that drive installs.
• Develop visual campaigns for LiveOps, seasonal events, and feature releases.
• Conceptualize and execute visuals for social media, and brand / partner campaigns.
• Collaborate with motion designers and editors to ensure smooth handoff and creative alignment.
• Use Generative AI tools (ChatGPT, Firefly, Kling, Leonardo, etc.) to enhance ideation and speed up creative production.
• Partner with UA and Analytics to review performance data for higher CTRs, IPM, and conversion KPIs.
• Create and maintain a centralized art repository — organize marketing assets, ensure proper versioning, tagging, and cross-team accessibility.
• Build and enforce naming conventions, templates, and documentation for asset management across campaigns and titles.
• Maintain brand consistency across all marketing and in-game touchpoints.
• Suggest art direction, and feedback to the extended art team.
• Stay plugged into global game marketing trends, design aesthetics, and cultural shifts that inspire fresh creative direction.

Who You Are :

What You Bring

Experience : 4+ years

If your visuals have already driven installs, engagement, or buzz – not just likes- we’d love to see your work.

How to Apply :