About Us
Passionfruit is the world's first end-to-end AI-enabled Digital Marketing service provider. We leverage leading technologies and partnerships to create a human-in-the-loop model to build effective, scalable, and sustainable SEO and Paid Ads strategies. We are backed by top investors (Lead investor : Floodgate (Twitter, Twitch, Lyft)), and service some of the large companies in India and the US (GFuel, Shaadi.com, Bayer Group, Nykaa)
About the Role
You will lead and manage end-to-end client SEO strategy, tasks and execution. You will lead a team across technical, editorial, off-page, and on-page members to service your clients. You will drive client success, provide feedback on our tooling, and assist in product development.
Responsibilities
Creating SEO Strategy
- Support the development of SEO strategies aligned with client objectives
- This includes keyword research, competitive research, technical audits, and ongoing on-page and off-page optimizations
Executing SEO Strategy
Manage team and ensure SEO Strategies are executed properlyClient Consultation (Client facing)
Create bi-weekly client reportsLead client meetings on relevant deliverables in a way that demonstrates value and ties back to program objectivesMaintain a deep understanding of the client's product, personal pain points, and goals as they apply to a program or specific deliverablesEnsure client satisfaction by monitoring and addressing risk points, and flagging issues to the internal teamTeam Consultation (Internal facing)
Collaborate with the team on deliverables, brainstorms, and problem-solvingActive engagement in SEO and Search community; keep current on trends and best practices.Required Qualifications
Fluent in the English language, and the ability to communicate effectivelyAble to communicate both verbally and in writing regarding SEO, marketing strategies, and tactical recommendations5+ years of experience working in an SEO or Digital Marketing roleFamiliarity with SEO tools, such as Google Analytics, SEMrush, Google Search Console, Screaming Frog, etc.Preferred Qualifications
Bachelors Degree or higher in Marketing, Communications or Computer Science / IT (or years of experience in commensurate).Agency experience is also preferred to manage the multiple priorities of a variety of clientsWork Culture
This role is in-person based out of New Delhi, Saket.