Senior Google Ads Specialist (Performance Marketing Expert)

About the Role

We’re looking for an experienced Senior Google Ads Specialist who can independently build, optimize, and scale high-performing campaigns across Search, Display, Shopping, Performance Max, and Video .

If you’re someone who thrives in performance marketing, understands the full customer journey, and knows how to deliver measurable ROI this role is for you.

Key Responsibilities

• Manage end-to-end Google Ads campaigns across Search, Display, Shopping, Performance Max, and Video.
• Develop data-driven strategies to drive ROAS, conversions, and qualified leads .
• Conduct detailed keyword research, audience targeting, and competitor analysis .
• Optimize campaigns daily—bidding strategies, negative keywords, A / B testing, creatives, and funnel improvements.
• Manage and scale high-budget accounts ($50K+ / month) with a focus on performance and efficiency.
• Implement and troubleshoot conversion tracking using GA4, GTM, enhanced conversions, and offline conversions.
• Identify growth opportunities through remarketing, segmentation, and funnel expansion .
• Build performance dashboards and deliver actionable insights to guide decision-making.
• Collaborate with SEO, content, and design teams to ensure high-converting landing pages and ad relevance.

Required Skills & Experience

What We Offer