Head of Sales — Education (Schools & Coaching)
Company : Gyanis (AI Study OS : Flow, Vibe, Aura)
Location : India (Hyderabad / Telangana, Kolkata / WB, Mumbai–Pune, Gujarat) — travel heavy; hybrid / remote okay
Type : Full-time
Comp : OTE with 60 / 40 base : variable; accelerators beyond 100% attainment; meaningful upside
Why this role exists
Gyanis Flow is ready. We need a builder who can turn pilots into multi-campus rollouts, hire and coach a lean squad, and make Gyanis the default study OS for institutions.
What you'll own
- End-to-end GTM for institutions : ICP, territories, quotas, pricing / discount guardrails.
- Deal leadership on high-value school / coaching and chain opportunities; 2–12 week pilot→paid motion.
- Hiring and enabling the first cohort : 2 AEs, 2 SDRs, 1 AM / CS.
- Playbooks : discovery, demo agenda, objection handling, procurement / security FAQ.
- Forecasting and pipeline hygiene; stand up CRM and reporting from zero.
- Partnerships that move revenue : coaching networks, school groups, publishers, device OEMs, NGOs / CSR.
- Cross-functional go-to-market with Product / Marketing for workshops, roadshows and city campaigns.
30 / 60 / 90 outcomes
30 days : ICP tiers, territories, pricing one-pager, pilot SOW; CRM live; 2–3 lighthouse pilots started.60 days : Team hired (2 AEs, 2 SDRs, 1 AM draft offer); 6–8 pilots in flight; weekly forecast rhythm.90 days : 5–7 paid institutions closed; one chain deal in late stage; renewal & expansion playbook drafted.How success is measured
New ARR from institutions, pilot→paid conversion, win rate, sales cycle.Activation : ≥60% MAU of licensed seats in 45 days of go-live.Renewals ≥85%, NRR ≥110%.Team productivity : pipeline coverage ≥3×, forecast accuracy within ±10%.You'll be great at this if you have
6–10 years selling to schools / coaching in India (CBSE / ICSE / State boards) or adjacent ed-SaaS.Proven pilot-led sales motion and multi-campus closures; comfort with procurement and data-privacy asks.Rolodex in at least two of these : Hyderabad / Telangana, Kolkata / WB, Mumbai–Pune, Gujarat.You can set quotas, comp plans, territories — and then hit them.Strong enablement chops : talk tracks, email / WA cadences, demo storytelling, security FAQs.Nice to have
Channel / partner experience (publishers, OEMs, coaching chains, CSR).Built RevOps from scratch (HubSpot / Zoho), set up dashboards and stage definitions.Exposure to mental-health or counseling marketplaces (for Aura) — not mandatory.Tools you'll touch
HubSpot / Zoho CRM, Outbound sequencers (Outplay / SmartReach / HubSpot Sequences), Exotel / TeleCMI, WhatsApp Business API, Google Workspace.
Compensation
Competitive OTE with 60 / 40 base : variable.Accelerators above 100% quota.Clawback only on churn within 90 days.Early-team upside as we scale.Skills Required
Gtm, Coaching, Hubspot, Zoho, Crm