Social Media Manager

Strong creative, analytical and organization skills. Must be good at thinking and ideation. Knowledge of social media and various organic as well as paid engagement avenues.

Responsibilities :

• Develop & implement social media strategy, campaigns and content to build brand equity for our products and tech including Equity, MF and Third-party products.
• Increase Engagement quotient measurable through social media analytics like Rival IQ / Connect Insight.
• Monitor & analyze social media metrics and optimize efforts in order to achieve the marketing goals and achieve on-ground results.
• Manage budgets allocated to achieve optimal ROI Weekly, Monthly, Quarterly, Half yearly and Yearly report creation.
• Overview and coordination with Online Reputation in charge to timely reply to all social media comments and queries.
• Track competitors and their social activity via Anand Rathi website.

Qualifications