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Performance Marketing (Google Ads)

Performance Marketing (Google Ads)

CGvak Software ExportsDelhi, Delhi, India
30+ days ago
Job description

Company Size

Large-scale / Global

Experience Required

3 - 6 years

Working Days

5 days / week

Office Location

Remote Working

Role & Responsibilities

The campaign manager is responsible for the technical implementation management and optimization of Google Ads campaigns. This role involves ad trafficking troubleshooting technical issues and ensuring accurate and efficient campaign execution. The ideal candidate will have strong technical skills a deep understanding of Google Ads and a meticulous approach to campaign management.

  • Campaign Setup and Management : Create and manage Google Ads campaigns across Search Display & UAC.
  • Performance Optimization : Monitor and optimize campaigns to improve key metrics such as CTR CPC CPA and ROI.
  • Reporting & Analytics : Generate insightful reports to communicate actionables campaign performance and ROI to stakeholders.
  • A / B Testing : Conduct A / B tests on ad copy creatives and landing pages to enhance campaign performance.
  • Technical Troubleshooting : Identify and resolve technical issues related to ad deliverytracking and ad disapprovals.
  • Collaboration : Work closely with product and design teams to ensure campaign success.
  • Competitor Research : Periodically monitor and evaluate competitor best practices to stay ahead and grow market share.
  • Automation : Utilize Google Scripts / rules to automate repetitive tasks and optimize campaign management.
  • Industry Trends : Stay ahead in the constantly evolving digital marketing landscape.

Ideal Candidate

  • Education : Bachelors degree in Marketing Advertising Computer Science Statistics or a related field.
  • Experience : 3-5 years of experience in digital ad operations with a focus on Google Ads.
  • Skills :

  • Proficiency in Google Ads Google Ads Editor Tag Manager Google Analytics.
  • Excellent at data handling and insight generation proficiency in Excel & PPT.
  • Strong technical skills. Experience with HTML JavaScript SQL a plus.
  • Experience with tools like Tableau Power BI etc.
  • Experience with Microsoft Ads (Bing) Facebook affiliate marketing a plus.
  • Excellent problem-solving skills and attention to detail.
  • Ability to manage multiple campaigns and projects simultaneously.
  • Perks Benefits and Work Culture

  • Flexible work hours and leaves
  • Salary advance
  • Maternity / Paternity leave benefits & adoption assistance
  • Butler & Concierge services
  • Team Off-sites & Celebrations
  • Beyond Work :

  • Insurance benefits for you and family
  • Interest-free loans
  • Gift vouchers for special moments
  • Fully-equipped Gym
  • Education Sponsorship Programs
  • google,google ads,management,ideal,analytics,campaign management,campaigns,digital

    Key Skills

    Arabic Speaking,Access Control System,B2C,Account Management,Legal Operations,Broadcast

    Employment Type : Full Time

    Experience : years

    Vacancy : 1

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    Performance Marketing • Delhi, Delhi, India

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