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Manager Product Marketing - CyberGRC

Manager Product Marketing - CyberGRC

MetricStreamIndia
21 hours ago
Job description

Title : Manager Product Marketing – CyberGRC

Job Location : - Bengaluru

We are seeking a strategic, customer-focused, results-oriented Product Marketing Manager to lead product prioritization and go-to-market efforts for our CyberGRC solutions. Based in Bangalore , you will play a global role at the intersection of product strategy, customer insight, and sales enablement, helping us bring our AI-first vision to life in a fast-evolving market.

This role is ideal for someone who combines deep domain knowledge in cybersecurity and GRC with strong product understanding, messaging skills, and a collaborative, execution-focused mindset. You’ll work cross-functionally with Product, Sales, Enablement, Customer Success, and Demand Generation to fuel product adoption, pipeline growth, and customer impact.

Key Responsibilities

Voice of Customer & Market Insight (including Analyst Reviews)

  • Conduct ongoing customer, prospect, and market research to identify needs, pain points, trends, use cases, and opportunities.
  • Maintain detailed buyer personas, competitive analyses, and customer journey maps that drive segmentation and messaging decisions.
  • Integrate feedback from analysts and regulatory trends in the cybersecurity and risk landscape. Prepare and participate in analyst reviews (Forrester, Gartner, IDC, etc.)

Product Prioritization, Launch & Cross-Functional Alignment

  • Work closely with Product Management to communicate roadmaps, prioritize features based on customer feedback, and align messaging with technical capabilities.
  • Lead planning and execution of product launches, ensuring internal and external readiness.
  • Track and report on the impact of product marketing activities, iterating strategies based on performance data.
  • Go-to-Market Strategy & Messaging

  • Define and execute the go-to-market strategy for MetricStream’s CyberGRC products, collaborating closely with Product Marketing leadership, Product Management and global Marketing teams.
  • Own product positioning, messaging , and content strategies that communicate our differentiated value across industries and buyer types.
  • Translate product capabilities into customer-centric value propositions aligned to business challenges and use cases.
  • Sales Enablement & Strategic Support

  • Create and maintain impactful sales tools including pitch decks, solution briefs, battlecards, use cases, and competitive intelligence.
  • Support the Enablement team in training field teams on messaging, product value, and objection handling.
  • Serve as a subject matter expert in strategic deals and internal product briefings for cross-functional stakeholders.
  • Content & Campaign Development

  • Collaborate with Demand Generation and Field Marketing teams to design integrated campaigns that drive awareness, engagement, and pipeline.
  • Partner to create high-quality content including webinars, case studies, blogs, white papers , and email assets.
  • Ensure consistent messaging and voice across all customer touchpoints, reinforcing MetricStream’s AI-first leadership.
  • Skills and Experience

  • 8+ years of B2B product marketing experience in enterprise SaaS, ideally in cybersecurity, risk, compliance, or cloud platforms.
  • Strong understanding of cyber risk frameworks (e.g., NIST, ISO, FAIR) , enterprise security buyers, and global regulatory environments.
  • Demonstrated success in customer feedback, product development , go-to-market planning, positioning, enablement , and cross-functional execution.
  • Excellent communication, writing, and storytelling skills. Able to translate complex concepts into business value.
  • Experience working across Product, Sales, Customer Success, and Demand Gen teams to deliver measurable business impact.
  • Preferred Skills

  • Background in GRC or risk platform marketing is strongly desired. Cyber experience preferred.
  • Strong analytical and strategic thinking skills. Comfortable using data to validate and refine messaging.
  • Self-starter with excellent project management skills, able to thrive in a fast-paced, global environment.
  • Why Join MetricStream

  • Be part of a mission-driven company redefining how the world manages cyber and enterprise GRC risk.
  • Work on AI-first, market-leading solutions that power the risk strategies of the world’s top enterprises.
  • Collaborate with global teams and senior leadership to shape product and marketing direction.
  • Enjoy a high-impact, innovation-oriented culture where your insights and execution make a difference.
  • Education

  • Bachelor's or Master's degree in Cybersecurity, Information Technology, Risk Management, or related discipline.
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    Product Marketing Manager • India

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