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Branded Content Lead - South

Branded Content Lead - South

HT Digital Streamsbangalore, karnataka, in
9 days ago
Job description

Job Title : Branded Content Lead – South (Individual Contributor Role)

Location : Bangalore

Function : Content Sales | Corporate Clients | Digital Media

About the Role

HT Digital Streams is looking for a Branded Content Lead – South , a senior individual contributor (IC) role responsible for driving branded content revenues across corporate clients in Bangalore, Chennai, and Hyderabad. This is a pure content sales role requiring strong client relationships, creative thinking, and a high-growth mindset.

Key Responsibilities

  • Own and deliver content revenue targets for the South region.
  • Acquire and grow corporate clients across key categories (IT / ITES, BFSI, Auto, Real Estate, Education, etc.).
  • Pitch and sell editorial content, branded films, native content, thought-leadership programs, and integrated content packages.
  • Manage the full sales cycle independently — prospecting, pitching, negotiation, deal closure.
  • Leverage strong relationships with brand teams, CMOs, digital leads, and agencies in the South.
  • Collaborate with HT Digital’s internal Content Solutions Team to build winning content ideas, proposals, and pricing.
  • Work closely with the OneHT Sales Team for cross-selling opportunities and unified client engagement.
  • Convert client briefs into high-quality creative + commercial proposals.
  • Track industry trends, competitor offerings, and new opportunities to scale content monetization.
  • Coordinate internally to ensure smooth execution and delivery of all content programs.

Qualifications

  • 10+ years of experience in branded content sales, digital media sales, or content-led solution selling.
  • Strong corporate client and agency network in the South market.
  • Proven track record of closing mid-to-large content deals independently.
  • Strong creative thinking combined with sharp commercial acumen.
  • Excellent storytelling, pitching, communication, and negotiation skills.
  • Deep understanding of digital content, brand communication, and marketing trends.
  • What We Offer

  • Opportunity to lead content monetization for a high-growth region.
  • Work with dynamic content, editorial, and sales teams across HT Digital.
  • Exposure to marquee clients and large-scale campaigns.
  • Competitive salary + incentives + career growth opportunities.
  • If you are a highly motivated individual with a passion for building meaningful

    relationships and a commitment to exceeding expectations, we encourage you to

    apply to this opprtunity via mail to Sameeksha Chauhan - sameeksha.chauhaan@htdigital.in

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