Market Research Analyst

Job Title : Market Research Analyst – Digital Marketing (US Healthcare)

Job Description :

We are looking for a detail-oriented Market Research Analyst with expertise in Digital Marketing and US Healthcare . The ideal candidate will analyze market trends, audience behavior, and competitor strategies to support marketing and business development goals. You will play a key role in identifying growth opportunities, optimizing campaigns, and providing insights to improve outreach and lead generation in the US healthcare market.

Responsibilities :

Conduct market research to identify trends, target audiences, and competitive landscape in the US healthcare sector.

Analyze digital marketing performance metrics and campaign data to provide actionable insights.

Create market intelligence reports and dashboards to support strategic decisions.

Identify potential clients, partnerships, and new business opportunities in the healthcare industry.

Collaborate with marketing and sales teams to refine targeting and messaging strategies.

Stay updated on healthcare regulations, trends, and digital marketing innovations in the US market.

Requirements :

Bachelor's degree in Marketing, Business, Healthcare Management, or a related field.

Proven experience in market research or digital marketing, preferably in the US healthcare industry .

Strong analytical skills with proficiency in tools like Excel, Google Analytics, and CRM platforms.

Excellent communication and presentation skills.

Ability to interpret data and convert insights into strategic recommendations.

Skills Required

Us Healthcare, Digital Marketing, Excel, Google Analytics