SEO Content Writer – E-Commerce

Axis Web Artthiruvananthapuram, kerala, in

13 hours ago

Job description

Location : Remote

Type : Full-Time

Department : SEO & Marketing

Reports To : SEO Manager / Head of Growth

About the Role

We’re looking for a creative and passionate SEO Content Writer who can craft real, authentic, and engaging content that strengthens our brand voice and drives organic growth.

In a world flooded with AI-generated copy, we’re seeking a true writer — someone who understands how to connect with readers, build trust, and send strong SEO signals through genuinely valuable, human-written content.

You’ll work closely with our SEO and marketing teams to create high-impact product descriptions, category copy, and editorial content that helps our eCommerce brand rank higher, convert better, and stand out online.

🛍️ Key Responsibilities

Write original, high-quality, and SEO-optimized content for :
Product pages (titles, descriptions, highlights, FAQs)
Category pages and collection landing pages
Blog posts, buying guides, and brand storytelling pieces
Campaign pages, email content, and landing pages
Collaborate with SEO and marketing teams to develop content strategies that support organic growth.
Conduct keyword research and align writing with user intent, funnel stage, and conversion goals.
Create compelling, benefit-driven product content that’s authentic, non-AI, and emotionally resonant.
Optimize on-page elements — meta titles, descriptions, internal linking, and structured content formatting.
Regularly audit, update, and refresh existing content to maintain ranking performance and topical authority.
Work cross-functionally with creative and tech teams to ensure each page aligns with brand, tone, and SEO standards.

⚙️ Requirements & Skills

2+ years of proven experience as a Content Writer, SEO Writer, or Copywriter , ideally in eCommerce , D2C , or lifestyle / apparel domains.

Strong understanding of on-page SEO , keyword placement, and content hierarchy.

Excellent command over English with perfect grammar, tone consistency, and storytelling ability.

Ability to write genuine, non-AI, human-centric content that performs well in search results.

Working knowledge of SEO and analytics tools like Google Search Console, Ahrefs, SEMrush, or SurferSEO.

Experience writing for large-catalog eCommerce sites (product / category pages) is a major plus.

Highly organized with the ability to meet deadlines and manage multiple content projects.

Strong research skills and an understanding of buyer psychology and search intent.

🌟 Preferred Skills

Experience writing conversion-focused eCommerce copy (product descriptions, collection blurbs, etc.)

Familiarity with Shopify , WordPress , or other CMS platforms.

Basic understanding of HTML for web formatting (nice to have).

Knowledge of content performance metrics (CTR, engagement, dwell time).

🌱 Why Join Us

Be part of a growing eCommerce brand focused on quality, storytelling, and authenticity.

Work directly with SEO and marketing leadership on impactful organic growth initiatives.

Freedom to write creatively while driving real business results.

Flexible work culture, creative autonomy, and performance-based growth opportunities.

Create a job alert for this search

Content Writer • thiruvananthapuram, kerala, in