Digital Marketing Strategist

Company Description

Spirah Creative, established in 2018, is a leader in digital solutions, providing top-notch graphic design, web design, motion graphics, digital marketing, and advertising services to clients globally. With over 500 satisfied clients, Spirah Creative is committed to quality, creativity, and client satisfaction. Our multidisciplinary team utilizes the latest technologies and trends to create compelling visual identities, web experiences, captivating motion graphics, and impactful digital marketing campaigns. We constantly push boundaries to exceed our clients' expectations and deliver outstanding results in the digital landscape.

Role Description

This is a full-time on-site role for a Digital Marketing Executive located in Hyderabad. The Digital Marketing Executive will be responsible for planning and executing digital marketing campaigns, managing social media platforms, creating engaging web content, and analyzing campaign performance. The role involves closely collaborating with the design and content teams to generate innovative marketing strategies that drive brand awareness and customer engagement.

Key Responsibilities

Plan, create, and manage engaging

social media campaigns

across platforms (Instagram, Facebook, LinkedIn, YouTube, etc.)

Develop and implement

content strategies

aligned with marketing goals

Use

AI tools

for content creation, caption writing, ad ideas, and performance optimization

Manage paid ad campaigns (Meta Ads, Google Ads) and track performance metrics

Conduct competitor research, trend analysis, and audience engagement

Collaborate with the design and content team for visual and video content creation

Prepare monthly social calenders, performance reports and suggest improvements based on analytics

Communicating with clients to gather client requirements and marketing goals

Requirements

Bachelor’s degree or course in digital marketing or related field

1–3 years of experience in

digital or social media marketing

Strong understanding of

Meta Business Suite, Ads Manager, and analytics tools

Familiarity with

AI tools for marketing automation and creative content

Excellent communication, creative thinking, and time management skills

Knowledge of SEO, email marketing and content writing is a plus