Sales Manager (Fresh division distribution channel)

Responsibilities

• Implement RTM plans to ensure wider distribution of fresh milk across target markets
• Optimize distributor, sub-distributor, and retail models for efficient market coverage
• Map routes for urban, semi-urban, and rural outlets
• activate new retail outlets in high-potential clusters
• Build strong retailer relationships
• Monitor route coverage, delivery efficiency, and outlet service frequency
• Track daily sales reports, secondary sales, and outlet activation numbers
• Coordinate with Regional Sales Team

Proven experience in building new markets, outlets, and distribution models

Strong knowledge of retail activation, and market development.

10–12 years of experience in RTM / Channel Sales in South region