Job Title : International Sales Executive
Location : Mumbai
Company : Boston Institute of Analytics
Job Summary :
The International Sales Executive at Boston Institute of Analytics (BIA) plays a dual role—driving global student enrollments and building BIA’s international presence across multiple markets such as the US, UK, Middle East, and Asia-Pacific.
This is both a student-facing and business development role that involves managing the entire sales cycle : reaching out to prospective leads, counseling them about relevant programs, scheduling sessions with academic advisors, following up for conversions, and maintaining long-term client relationships.
The position requires excellent spoken English (preferably with a neutral, UK, or US accent), strong persuasion skills, and the ability to adapt communication styles for international audiences.
Key Responsibilities :
1. Sales & Lead Conversion
- Initiate outbound calls to prospective students who have shown interest via digital campaigns, web forms, or referrals.
- Engage with international prospects through calls, emails, and virtual meetings across different time zones.
- Clearly articulate BIA’s value proposition, course structure, certifications, and global career opportunities.
- Understand the goals, needs, and motivations of each lead, and suggest the most relevant programs or certifications.
- Handle objections tactfully, build trust through personalized engagement, and convert interest into confirmed enrollments.
- Maintain detailed tracking of each lead’s status using CRM tools and report conversion progress regularly.
2. Counseling Session Coordination
Schedule and confirm personalized one-on-one counseling sessions between prospective students and BIA’s academic advisors.Follow up after counseling sessions to address additional questions and guide the lead toward enrollment.Keep counselors informed about each lead’s progress, readiness, and any support required for conversion.3. Lead Nurturing & Follow-Up
Proactively follow up with leads at every stage—cold, warm, and hot—across phone, WhatsApp, and email.Reconnect with previously engaged leads using new course updates, scholarship opportunities, and success stories.Maintain a professional tone in all communication and ensure consistent engagement until the enrollment decision.4. International Market Development (New Additions)
Explore new global markets, identify target regions, and contribute to international student acquisition strategies.Build and manage relationships with educational agents, study-abroad consultants, and institutional partners in other countries.Research global education trends, regional student motivations, and emerging market opportunities to support BIA’s expansion.Support marketing teams with insights on cultural preferences, communication tone, and localization needs.5. Client Relationship Management
Build long-term trust with international students, alumni, and partner institutions.Coordinate virtual demos, informational webinars, and consultations to enhance student experience.Ensure a smooth onboarding process for all enrolled international students and handle any post-enrollment support.6. Performance & Reporting
Achieve weekly and monthly targets for lead contact, conversion, and enrollment.Prepare daily activity and conversion reports, providing insight into lead quality and sales performance.Share on-ground and international market feedback with marketing and academic teams to optimize campaign targeting.7. Team Collaboration
Work closely with counselors, academic teams, and marketing to maintain a unified communication approach.Participate in regular product and sales training to stay updated on new course offerings and features.Support internal teams with CRM best practices, feedback collection, and process improvements.Qualifications :
2–5 years of experience in sales, tele-counseling, or international BPO roles—preferably for global (US / UK) markets or education services.Exceptional communication and persuasion skills; fluent in English (neutral or international accent preferred).Experience handling international students, clients, or partners across time zones.Strong familiarity with CRM systems, lead dashboards, and sales reporting tools.Highly motivated, target-driven, and comfortable in a fast-paced, results-oriented environment.A background in EdTech, study-abroad consulting, or global education sales is an added advantage.