Senior Product Manager – Retention and Growth
Business- Microdrama (Bullet)
Location : Noida (On-site)
Experience : 5-8+ Years
Compensation : Up to ₹30 LPA + Incentives + ESOPs
Startup - 0 >
1 Journey
About the Role
We’re building the future of short-form entertainment at the intersection of the Creator Economy, Microdrama, and Gaming . As a Senior Product Manager , you will own end-to-end product strategy, roadmap, and execution for features that empower creators, engage audiences, and unlock monetization at scale.
This is not a maintenance role—it’s a build-from-scratch, disrupt-the-market role. If you thrive in fast-moving ecosystems where culture, content, and tech collide, this one’s for you.
Key Responsibilities
- Product Vision & Strategy
- Define and drive the product roadmap across creator tools, monetization features, and immersive content formats.
- Translate insights from creators, users, and data into product bets with clear ROI.
- Execution & Delivery
- Lead cross-functional teams (Design, Engineering, Marketing, Growth) to ship high-quality features at speed.
- Own the metrics : DAU, retention, monetization (coins, ads), and creator satisfaction.
- Innovation in Microdrama & Gaming
- Build features that merge storytelling with gamified user journeys (coin systems, paywalls, reward mechanics).
- Create frameworks for cliffhanger-driven monetization, interactive episodes, and creator-led IP scaling.
- Creator Economy Focus
- Develop products that help creators build audiences, monetize content, and co-create with communities.
- Drive ecosystem integrations (wallets, syndication, licensing) aligned with Web3 / Finternet opportunities.
- Leadership & Stakeholder Management
- Mentor junior PMs and contribute to building a world-class product culture.
- Work closely with founders and leadership to shape company direction.
Tools
Clevertap, Appsflyer, Firebase , OTT Platforms , Ad tagsWhat We’re Looking For
5-8 years of product management experience, with deep exposure to Creator Economy, Microdrama / OTT, Gaming, or Consumer Tech .Tools - Clevertap, Appsflyer, Firebase , OTT Platforms , Ad tagsProven track record of scaling B2C products with millions of DAUs.Experience with monetization models (coins, ads, subscriptions, in-app purchases).Sharp product sense : able to balance storytelling, design, and data-driven decisions.Strong technical collaboration skills (you don’t need to code, but you should speak Engineering fluently).Startup DNA : high ownership, low ego, bias for action.Nice-to-Haves
Prior experience in short-video apps, OTT, or social gaming platforms .Exposure to Web3 wallets, token economies, or creator monetization systems .Understanding of Indian Tier-2 / 3 user behavior in mobile-first entertainment.Compensation, Incentives & Perks
Base Salary : Up to ₹30 LPA (depending on experience & fit).Performance Bonus : Annual incentive linked to product KPIs (DAU growth, revenue, retention).ESOPs : Generous stock options to ensure you share in the company’s long-term success.Perks :Health insurance (self + family)Flexible leave policyLearning & development allowanceTeam offsites and creator-industry events accessExposure to founder-level decision making and direct involvement in scaling a backed startup by Z Entertainment Enterprises LtdWhy Join Us?
Shape the future of microdrama and creator-led entertainment in India.Work directly with founders backed by Zee Entertainment (Z) .Opportunity to build mass-market consumer products with millions of users.Competitive package with salary + performance bonus + ESOPs + perks .