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Digital Marketing Specialist

Digital Marketing Specialist

CaseDocker - AI Powered Legal Operations WorkDeskNoida, Uttar Pradesh, India
1 day ago
Job description

Job Title : Digital Marketing Specialist

Location : Noida, Uttar Pradesh (On-site)

Company : Coingeit Technologies Pvt. Ltd.

Product : CaseDocker – AI-Powered Legal Operations WorkDesk

About the Company

Coingeit Technologies Pvt. Ltd. is a LegalTech and SaaS-based company that designs intelligent, AI-powered solutions for corporate legal teams and law firms.

Our flagship platform, CaseDocker – A Smart Legal WorkDesk , empowers enterprises with modules for Litigation Management, Contract Lifecycle Management (CLM), Compliance Management, Notice Management, eSigner, and Legal Process Playbooks.

We are on a mission to digitize, automate, and optimize Legal Operations with AI-driven insights, smart workflows, and advanced analytics.

Position Overview

We are seeking a creative and data-driven Digital Marketing Specialist to lead CaseDocker’s digital presence and growth initiatives. The ideal candidate will be responsible for developing, executing, and optimizing multi-channel digital campaigns that enhance brand awareness, generate leads, and strengthen CaseDocker’s positioning in the LegalTech domain.

Key Responsibilities

  • Strategy & Planning
  • Develop and execute comprehensive digital marketing strategies to drive brand visibility and qualified lead generation.
  • Collaborate with product and sales teams to align marketing initiatives with business goals.
  • Performance Marketing
  • Plan and manage paid campaigns on Google Ads, LinkedIn Ads, Meta platforms etc.
  • Monitor campaign performance, optimize ad spend, and improve conversion metrics.
  • SEO & Content Marketing
  • Conduct keyword research and manage on-page / off-page SEO strategies to boost organic traffic.
  • Work closely with content writers to create high-quality, keyword-optimized blogs, case studies, and whitepapers.
  • Social Media & Brand Engagement
  • Manage CaseDocker’s social media handles (LinkedIn, Twitter / X, YouTube, etc.).
  • Create and schedule engaging posts, visuals, and thought-leadership content for LegalTech audiences.
  • Track analytics and community engagement metrics.
  • Email & Automation
  • Design and execute drip campaigns, newsletters, and automated workflows using CRM and marketing tools.
  • Segment target audiences and personalize communication for customer retention and nurturing.
  • Analytics & Reporting
  • Use Google Analytics, Search Console, and campaign dashboards to measure marketing ROI.
  • Prepare monthly performance reports and actionable insights for leadership teams.
  • Event & Webinar Marketing
  • Promote CaseDocker webinars, demos, and product launches through targeted campaigns and online events.
  • Support brand presence in LegalTech conferences and digital showcases.

Desired Skills & Experience

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 2–5 years of proven experience in B2B SaaS / Enterprise Tech / LegalTech digital marketing .
  • Strong hands-on experience with Google Ads, LinkedIn Campaign Manager, SEO tools, Google Analytics, and CRM systems .
  • Ability to craft compelling digital creatives, collaborate with designers, and manage external agencies when needed.
  • Excellent written and verbal communication skills.
  • Strong analytical mindset with a data-driven approach to decision-making.
  • Familiarity with AI-driven marketing tools and automation platforms is a plus.

    • What We Offer

  • Opportunity to work on an AI-powered global LegalTech platform .
  • A creative, fast-paced, and growth-driven work environment.
  • Competitive salary and performance incentives.
  • Exposure to international LegalTech trends and product marketing strategies.
  • Learning and growth opportunities in digital transformation and SaaS marketing.

    • How to Apply

    Send your CV and portfolio of digital campaigns or work samples to with the subject line :

  • Application for Digital Marketing Specialist – CaseDocker (Noida)
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    Digital Marketing Specialist • Noida, Uttar Pradesh, India