RazerTech Consulting is mandated to hire for a Website Strategy & Development Lead for a US-based Strategy Consulting, Investment Banking Advisory firm.
Role Overview We are seeking a highly capable and proactive Website Strategy & Development Lead to own the strategic vision, technical execution, and ongoing performance of the public facing website. This role bridges strategy and implementation, making it ideal for a hybrid thinker-doer who thrives at the intersection of marketing, SEO, and front-end engineering.
Youll work directly with the SEO team to ensure the website is optimized for visibility, engagement, and conversions - and with the engineering team to implement a compelling front-end experience for the core tool. You will also guide the roadmap for web content, performance, architecture, and user experience.
Key Responsibilities Strategy & Ownership :
- Develop and own the overall strategy for the website - including content structure, UX, conversion paths, and technical SEO health.
- Set priorities for website development and performance based on company goals & marketing KPIs.
- Build and maintain the website roadmap, identifying areas for improvement and new opportunities.
- Analyze user behavior, web analytics, and SEO metrics to inform strategy.
Implementation & Technical Leadership :
Implement front-end changes directly (React / Next.js, HTML / CSS, CMS, etc.) or coordinate closely with engineers.Lead website infrastructure decisions - including CMS architecture, performance optimization, and component libraries.Ensure strong Core Web Vitals and SEO technical health (e.g., structured data, indexing, site speed).Manage staging, testing, and QA workflows for web Collaboration :Partner closely with the SEO team to identify keyword opportunities, improve crawlability, and optimize landing pages.Work with content and design teams to publish new content that aligns with both brand voice and SEO best practices.Coordinate with engineering to scope and deliver frontend components for the website and product landing pages.Collaborate with analytics and growth teams to A / B test and iterate on key conversion flows.Qualifications :
4 - 7+ years of experience in website development, growth marketing, or a similar technical role.Strong frontend development skills (e.g., HTML / CSS, JavaScript / React, Next.js, headless CMSs like Sanity, Contentful, or similar).Deep understanding of modern SEO best practices (technical + content).Proven experience developing and executing web strategies that improve performance and lead generation.Experience managing or building websites from scratch - ideally in a startup or growth-stage environment.Ability to lead projects cross-functionally and work independently with minimal direction.Nice-to-Haves :
Experience with analytics tools (GA4, Looker Studio, Amplitude, etc.).Familiarity with tools like Webflow, Vercel, Figma, or Framer.Light backend experience or familiarity with modern API-driven web stacks.Background working in B2B SaaS, product-led growth, or developer tools.Why This Role Matters : This is a high-impact, high-autonomy role with direct influence on growth.
(ref : hirist.tech)