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Visual Director for Travel Storytelling

Visual Director for Travel Storytelling

beBeeCreativePalakkad, Kerala, India
3 days ago
Job description

About this role

Airial is reimagining travel planning with artificial intelligence. We're looking for a visionary creative director to define how that story comes to life across multiple platforms.

What you'll do

Define our Creative Voice Across Platforms :

  • Lead the creative vision and execution for our brand presence, making us a leading name in AI-powered travel inspiration.
  • Develop concepts, campaigns, and formats that are visually striking, emotionally resonant, and highly shareable.
  • This isn’t a role for content churners or clickbaiters - quality over gimmicks.

Bridge Creativity with Product & Community :

  • Collaborate closely with product and growth teams to turn our AI travel experiences into stunning content.
  • Stay ahead of trends, audio memes, design styles, and storytelling techniques. Anticipate cultural shifts and translate them into fresh travel narratives that resonate with global audiences.
  • Engage with our growing community of travelers, creators, and influencers to amplify reach and authenticity.

    • Lead Teams, Partners & Creators :

  • Own relationships with video editors, agencies, and UGC creators — directing their work to meet our creative standards.
  • Manage influencer strategy and outreach : identify the right partners, negotiate collaborations, and design creative briefs that drive genuine engagement.
  • Lead by example : while you’ll primarily guide teams, you should be comfortable making light edits, creating static assets, and showing what ‘good’ can look like.

    • Evaluate & Scale Our Brand Identity :

  • Craft a distinct creative direction for our brand—owning visual identity, tone, and campaign look / feel across channels.
  • Develop style guides, templates, and storytelling principles that scale across markets and collaborators.

    • About Us

    We’re a remote company based in India with founders in the San Francisco Bay Area. The team is split across US and India.

    Requirements

    Must-haves :

  • 2+ years of creative leadership experience in social media, digital storytelling, or brand.
  • Proven track record of building and scaling brand presence on TikTok, Instagram, or YouTube.
  • Strong design sensibility, with experience directing video, graphic, and motion assets.

    • Good to have :

  • Experience in the travel, lifestyle, or consumer tech industry.
  • Past success building or managing influencer and UGC programs.
  • Familiarity with AI creative tools and workflows.
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    Visual Storytelling Director • Palakkad, Kerala, India

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